Discover the Richness of Japan's Honkaku Shochu in LA
Shochu Rising 2025: A Celebration of Japan's Authentic Spirit
The Japan Sake and Shochu Makers Association proudly presents Shochu Rising 2025, a two-day cultural event dedicated to Honkaku Shochu, Japan's exquisite distilled spirit. This celebration takes place in Los Angeles, bridging the gap between Japanese distillers and U.S. culinary professionals, media, and consumers.
Event Highlights and What to Expect
Shochu Rising 2025 focuses on the craftsmanship, regional diversity, and modern applications of Shochu, connecting Japan’s finest distillers with food and beverage industries in the U.S. Attendees will enjoy tastings, lectures, and food pairings that highlight this remarkable spirit.
Day 1: Public & Professional Tasting
The first day, open to both food professionals and the general public, will be held at the California Room during the Sushi & Sake Festival, hosted at the DoubleTree by Hilton Hotel Los Angeles Downtown. Guests will have the chance to taste Shochu from 12 distilleries across Japan, interact with the makers, and engage in guided tasting sessions that dive deep into the flavors and varieties of regional spirits.
Educational Insights on Shochu
Attendees will also benefit from a special introductory talk that explores the unique characteristics of Shochu, its various serving styles, and ideal food pairings to enhance the tasting experience.
Exclusive Media Day
The second day is a private event designed for media and invited industry guests at JAPAN HOUSE Los Angeles, offering an in-depth look at Honkaku Shochu. A range of exciting activities is planned, including tastings from influential distilleries, lectures from experts like William Weston, and demonstrations from renowned bartenders.
Shochu Cocktail Presentation
Attendees will relish a delightful cocktail presentation led by Tom G. Liu, head bartender at Thunderbolt Los Angeles, showcasing innovative drinks featuring Shochu. This session promises to inspire new ways of enjoying this traditional spirit.
Food Pairings with Michelin-Star Quality
Guests will savor bite-sized culinary creations crafted by the Michelin-starred restaurant UKA, with each dish thoughtfully paired to enhance the flavors of Shochu. The combination of fine dining with high-quality spirits is a highlight that promises to elevate the event.
About the Organizers
The Japan Sake and Shochu Makers Association has been a beacon for Japan’s brewers and distillers since 1953, working tirelessly to promote global appreciation of sake and shochu through education and cultural exchange. Their passion for these traditional drinks is at the heart of the Shochu Rising event.
Get Involved: Press and RSVP Information
Interested participants are encouraged to reach out for press inquiries or RSVP through the official contact. For more information, contact Takumi Okura at the Japan Sake and Shochu Makers Association at 213-617-7700 or via email.
Frequently Asked Questions
What is Shochu Rising 2025?
Shochu Rising 2025 is a cultural and tasting event focused on Honkaku Shochu, an authentic Japanese distilled spirit, held over two days in Los Angeles.
Who can attend the event?
The first day is open to the general public and food professionals, while the second day is an invitation-only event for media and industry guests.
What activities can attendees expect?
Attendees will enjoy tastings from various distilleries, lectures from industry experts, and curated food pairings from a Michelin-starred restaurant.
When is Shochu Rising 2025 taking place?
The event is scheduled for early November and spans two days of immersive experiences surrounding Shochu.
How can I learn more or get involved?
For further details or to RSVP, interested parties should contact the Japan Sake and Shochu Makers Association directly via the provided contact information.
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