Digital Brands Group Expands Virtual Shopping with New Acquisition
Digital Brands Group Expands into Virtual Shopping Innovations
Overview of Acquisition
Digital Brands Group, Inc. (OTC Markets: DBGI), a prominent name in eCommerce and Fashion, has made significant strides in the digital retail landscape. The company has acquired the assets of Open Daily Technologies Inc., a leader in virtual shopping solutions. This strategic move involves the exchange of 344,827 shares of common stock and aims to foster innovation in online retail experiences.
Open Daily: Pioneering the Future of Online Shopping
Open Daily is renowned for developing cutting-edge virtual shopping technology that enables brands to create immersive, engaging shopping experiences. Retailers leveraging Open Daily's solutions can expect enhanced consumer engagement and optimized customer journeys, significantly boosting conversion rates.
Core Product Offerings
Open Daily provides several innovative tools designed to transform the online shopping experience:
- Outfit Virtual Shopping: This live shopping platform simulates an in-store experience, increasing consumer engagement and driving sales.
- Outfit Voice AI: A multilingual chat service that personalizes shopping experiences and enhances customer support.
- Outfit ND-AI (Neuroscience-Driven AI): A developing platform focusing on providing deeper consumer insights based on engagement and behavioral data.
Enhancing Digital Retail Strategies
The acquisition of Open Daily aligns perfectly with Digital Brands Group’s strategy to enhance its foothold in the growing eCommerce sector. By incorporating advanced interactive solutions, the company aims to solidify its presence and empower brands to strengthen their connections with customers.
“Acquiring Open Daily’s innovative assets allows us to further enhance digital retail experiences,” expressed Hil Davis, CEO of Digital Brands Group. “This strategic acquisition is a significant step toward equipping brands with tools to improve customer engagement, drive sales, and create unique shopping environments.”
About Digital Brands Group
Digital Brands Group operates various apparel brands through direct-to-consumer and wholesale channels. The company initially launched as a digitally native vertical brand and has expanded its business model to maximize customer engagement. By leveraging data and consumer purchase histories, Digital Brands curates personalized offers and content for specific customer segments.
Contact Information
If you would like to learn more about Digital Brands Group, feel free to reach out to:
Hil Davis, CEO
Email: invest@digitalbrandsgroup.co
Website: https://ir.digitalbrandsgroup.co
Frequently Asked Questions
What is the significance of Digital Brands Group's acquisition?
This acquisition enhances Digital Brands Group's capabilities in virtual shopping, allowing for a more engaging online retail experience.
How does Open Daily's technology benefit retailers?
Open Daily's tools increase consumer engagement and improve conversion rates by creating immersive shopping experiences.
Who is the CEO of Digital Brands Group?
The CEO is Hil Davis, who has expressed enthusiasm about integrating Open Daily's technologies.
What types of products does Digital Brands Group offer?
The company offers a wide variety of apparel through various brands, focusing on both direct-to-consumer and wholesale strategies.
How can customers get in touch with Digital Brands Group?
Customers can reach out via email or visit their website for more information about their services and offerings.
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