Delightful New Treat from GoTo Foods: Cinnabon Swirl Launch

Cinnabon Swirl: A Unique Dessert Experience
GoTo Foods®, a well-known platform company with a diverse portfolio of iconic brands, has taken an exciting step into the dessert market with the launch of its first-ever, original concept – Cinnabon Swirl. This innovative joint venture brings together the beloved flavors of Cinnabon's famous rolls and the creamy softness of Carvel ice cream, creating a treat that promises to be unlike any other.
Exciting Launch and Location Plans
Anticipation is building as Cinnabon Swirl prepares to open its first location this May in Hillsboro, Oregon. This flagship location is just the beginning, as the company has plans to expand with over 30 additional locations in the pipeline, including stores in multiple states, revealing an ambitious commitment to growth.
The Vision Behind Cinnabon Swirl
Jim Holthouser, Chief Executive Officer at GoTo Foods, expressed his enthusiasm about the new concept, stating how the company leverages its unique position to enrich the consumer experience in the dessert sector. Cinnabon Swirl aims to provide consumers with the recognizable flavors they love while incorporating innovative elements that appeal to modern dessert seekers.
Signature Menu Items to Tempt Your Taste Buds
Guests visiting Cinnabon Swirl will find an array of menu items that marry the classic offerings from both Cinnabon and Carvel, along with exclusive creations available only at this exciting new location. Highlights of the menu include:
- Bonini: A delightful fusion of a Cinnabon Classic Roll and Carvel vanilla soft serve, warm-pressed to perfection.
- Cinnabon Swirl Sundae: Chunks of a Cinnabon Classic Roll combined with creamy Carvel vanilla soft serve and drizzled with caramel.
- Ice Cream Sandwiches: Carvel’s soft serve between two freshly baked chocolate chip cookies.
- Premium Pints: Layers of Carvel soft serve intertwined with fan-favorite toppings.
Consumer Trends and Expectations
Jennifer Holwill, Executive Chef at Cinnabon, highlighted the rising demand for innovative and enticing dessert options. Cinnabon Swirl is designed to cater to these evolving consumer preferences, offering a truly unique sweet escape. The concept includes limited-edition soft serve flavors that rotate monthly, starting with Birthday Cake and Cold Brew, ensuring there is always something new to enjoy.
Exclusive Soft Serve Flavors
The excitement doesn't stop at the regular menu – Cinnabon Swirl is launching with two exclusive limited-edition soft serve flavors: Birthday Cake, reminiscent of festive celebrations, and Cold Brew, perfect for those who enjoy a coffee-infused treat. Whether served in a cup, a cone, or an innovative ice cream sandwich, these flavors promise to tantalize the taste buds.
- Birthday Cake Ice Cream Sandwich: Birthday Cake soft serve combined with cream cheese frosting, nestled between two chocolate chip cookies and rolled in rainbow sprinkles.
- Caramel Macchiato Ice Cream Sandwich: Cold brew soft serve layered with caramel sauce, elegantly sandwiched between two chocolate chip cookies and rolled in mini chocolate chips.
Connect with Cinnabon Swirl
For those eager to learn more about the Cinnabon Swirl experience, there are numerous avenues to stay connected. The new brand is active on social media platforms like Instagram and Facebook, making it easy for fans to keep up with the latest offerings and promotions.
About GoTo Foods
Atlanta-based GoTo Foods is a well-regarded development company known for its extensive portfolio of multi-channel foodservice brands. The company continues to thrive, operating over 6,900 locations globally under esteemed names like Auntie Anne's®, Carvel®, and Cinnabon®. Their commitment to growth is fueled by robust enterprise engines, including advanced marketing and technology strategies that help enhance brand performance. To discover more about their wide range of delicious products, visit their website.
Frequently Asked Questions
What is Cinnabon Swirl?
Cinnabon Swirl is a new dessert concept from GoTo Foods that combines Cinnabon's classic baked goods with Carvel's soft serve ice cream.
Where will Cinnabon Swirl's first location be?
The first Cinnabon Swirl location is set to open in Hillsboro, Oregon.
What menu items can I expect at Cinnabon Swirl?
Menu items include the Bonini, Cinnabon Swirl Sundae, Ice Cream Sandwiches, and Premium Pints, as well as limited-edition soft serve flavors.
When will Cinnabon Swirl open additional locations?
Cinnabon Swirl plans to open more locations later this year, with over 30 in total anticipated.
How can I stay updated on Cinnabon Swirl?
You can follow Cinnabon Swirl on social media platforms like Instagram and Facebook for the latest news and menu updates.
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