Data360 Unveils Comprehensive Database Connecting Nurses Globally

Data360 Launches a Revolutionary Nurse Database

Data360, Inc. has thoughtfully unveiled the most extensive Nurse Identity Database to date, which serves as a remarkable resource for healthcare marketers. With an impressive collection of 5.4 million nurse profiles, this database is poised to enhance targeting and engagement strategies significantly. The database encompasses every nursing specialty, ensuring that healthcare marketers can access critical high-value profiles, including those of Oncology Nurses, Respiratory Nurses, and Infusion Nurses.

What Makes the Nurse Identity Database Unique?

One of the standout features of Data360’s Nurse Identity Database is that it is entirely opted-in, ensuring that all data collected is from willing participants. This rigorous approach guarantees compliance and fosters trust between healthcare marketers and the nursing community. The database includes various specialty categories, such as:

Specialty Categories Included

• Certified Nursing Assistants (CNAs)
• Clinical Nurse Specialists (CNSs)
• Critical Care (ICU) Nurses
• Emergency Room (ER) Nurses
• Geriatric Nurses
• Home Health Nurses
• Infusion Nurses
• Licensed Practical Nurses (LPNs)/Licensed Vocational Nurses (LVNs)
• Nurse Anesthetists (CRNAs)
• Nurse Midwives (CNMs)
• Nurse Practitioners (NPs)
• Oncology Nurses
• Operating Room (OR) Nurses (Perioperative Nurses)
• Pediatric Nurses
• Psychiatric/Mental Health Nurses
• Registered Nurses (RNs)
• Respiratory Nurses
• Travel Nurses

Data Features and Benefits

The Nurse Identity Database stands out due to its comprehensive first-party data, which is both opted-in and deterministic. It includes vital components such as:

Key Database Features

• Business and personal emails, with multiple addresses available for each record
• Mobile and social media identifiers
• Digital IDs, including IP addresses and device identifiers

Moreover, the incorporation of unique Digital IDs mapped to intent-based behavior through Data360 Fingerprint allows marketers to gain deeper insights into their target audience's online and offline actions. This detailed understanding helps in determining the most effective targeting strategies.

Empowering Marketing Initiatives

Data360 equips its clients with data that is optimal for a wide range of marketing initiatives, spanning Real-Time Omnichannel Triggers, Email Communications, and Social Media Campaigns. This information can also be accessed through industry Demand-Side Platforms (DSPs) for Programmatic Advertising, positioning clients to excel in their marketing efforts.

Insights from Company Leadership

James J. Miller, the President & CEO of Data360, emphasized the significance of this expansive Nurse Identity Database in aiding healthcare marketers. He stated, "Data360's expansive Nurse Identity Database provides healthcare marketers with powerful intelligence to identify, understand, target, and engage any type of nurse with accuracy and relevance. The size of our dataset is unmatched; and our ability to identify the hard-to-reach nurse professionals and offer high-value profiles is proving critical to program success in the increasingly competitive marketplace."

About Data360

Data360, Inc. is dedicated to transforming data into actionable intelligence. The company's mission is to be the leading trusted data partner in the healthcare marketing industry through Identity-First and Intent-Fueled Solutions. By providing marketers with enhanced access to physicians, healthcare professionals, patients, and caregivers, Data360 delivers unparalleled first-party data and proprietary technology that captures audience intent and behavior. Their Fingerprint solution allows for the identification of intent and its connection to digital identities, thereby enriching healthcare professional and patient profiles. For more information, visit the official Data360 website.

Frequently Asked Questions

What is the goal of Data360's Nurse Identity Database?

The goal is to provide healthcare marketers with a comprehensive resource that aids in accurately identifying and engaging with a vast range of nursing professionals.

How does the Nurse Identity Database ensure data quality?

Data360's database is 100% opted-in and features deterministic data, which ensures that the information is reliable and sourced from consenting individuals.

What unique identifiers are included in the Nurse Identity Database?

The database includes business and personal emails, mobile and social IDs, and unique digital IDs, enhancing the ability to target effectively.

How can healthcare marketers utilize this database?

Marketers can leverage the database for various initiatives, including omnichannel marketing triggers, email campaigns, social media outreach, and programmatic advertising.

Who is the CEO of Data360?

The CEO of Data360 is James J. Miller, who plays a vital role in guiding the company's vision and operational strategies.

About The Author

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