Cupshe Launches New Collection for Breast Cancer Awareness Month
Cupshe's New Campaign to Support Breast Cancer Awareness
In honor of Breast Cancer Awareness Month, the renowned fashion e-tailer Cupshe is excited to unveil its new campaign titled 'From Surviving to Thriving'. This initiative shines a light on the inspiring tales of breast cancer survivors, emphasizing the profound strength and resilience of women who have conquered the disease. These stories are crafted not just to bring awareness but to empower others who may be facing their own battles.
Inspiring Stories of Survivors
The campaign highlights three incredible survivors, each with unique journeys. One such woman is Christine Handy, who was diagnosed at the age of 41 and has since become a beacon of hope known as 'The Cancer Disruptor' on social media. Christine's transformation involves not just overcoming her diagnosis but thriving in the face of adversity, even strutting down the runway in Cupshe's Miami Swim Week show. Additionally, Daphne Marleen, diagnosed at just 20, shares her story for the very first time, while Michelle Kang, now a Patient Experience Manager at a cancer health system, was diagnosed at 27. Their stories exemplify the strength of women united in their experiences, inspiring others to embrace life after a diagnosis.
Donation and Collection Details
Cupshe is committed to giving back during the month of October. From the beginning to the end of Breast Cancer Awareness Month, Cupshe will donate 100% of the profits from its 'From Surviving to Thriving' Collection to the breast cancer education foundation, Know Your Lemons. This thoughtful initiative underscores the brand’s dedication to making an impact in the community while encouraging others to support breast cancer awareness.
Fashion Meets Purpose
The collection itself features a stunning variety of 124 styles available in pink, white, and yellow hues. With options ranging from size XS to XL, these pieces are priced between $14.99 and $54.99, making stylish and supportive fashion accessible to everyone. Affordability and quality go hand-in-hand in this empowering collection solely available at cupshe.com.
Importance of Early Detection
In statements made by Jessie Han, the Senior Marketing Director at Cupshe, there's a strong emphasis on the significance of early detection in battling breast cancer. With survival rates soaring between 95-99% when detected early, Jessie vocalizes the necessity of spreading awareness and education about breast cancer. "Working alongside Know Your Lemons provides us with a unique opportunity to foster positive change and extend our reach throughout the community,” Jessie stated.
How Customers Can Help
By choosing to purchase wardrobe items from the 'From Surviving to Thriving' Collection, customers are not just enhancing their wardrobe; they are contributing to valuable breast cancer education efforts. This initiative combines fashion with a powerful message, transforming each purchase into a step forward in the battle against breast cancer.
About Cupshe
Founded in 2015, Cupshe has quickly emerged as a leading brand in vacation lifestyle fashion. It focuses on creating swimwear and apparel inspired by fearless women around the globe. The brand champions its mission to empower every woman to feel confident and beautiful in quality, affordable swimwear. Celebrities such as Kendall Jenner, Kylie Jenner, Kim Kardashian, Olivia Culpo, and Hilary Duff have all publicly expressed their admiration for Cupshe's distinctive style.
Frequently Asked Questions
What is the 'From Surviving to Thriving' campaign about?
The campaign focuses on sharing the stories of breast cancer survivors and raising funds for breast cancer education.
How will Cupshe support breast cancer awareness?
By donating 100% of profits from the collection to the Know Your Lemons foundation throughout October.
What types of clothing are included in the collection?
The collection features 124 styles in various colors, including swimwear and apparel sizing from XS to XL.
What is the price range for the collection?
Prices for items in the collection range from $14.99 to $54.99.
Who can benefit from this campaign?
Women affected by breast cancer and those seeking to raise awareness can benefit from the campaign's efforts.
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