Cornerstone Partners with Funnel to Enhance Renter Experience

Cornerstone Teams Up with Funnel for Improved Renter Experiences

Funnel's innovative CRM and AI technologies provide operational flexibility to Cornerstone's expansive 6,000-unit portfolio.

Enhancing Efficiency and User Experience

In a bold move to enhance the experiences of both team members and renters, Cornerstone Apartment Services, known for its strategic focus on operational excellence, has announced a partnership with Funnel. This collaboration is expected to leverage Funnel's state-of-the-art AI-infused CRM solutions. Together, they aim to streamline processes and improve interactions across their 6,061-unit property portfolio.

"Funnel has significantly improved our operations by delivering an efficient and seamless experience for our team, prospects, and future residents," stated Tia Jones, Sales and Marketing Director at Cornerstone. The integration of Funnel's technologies has not only optimized current operations but has also tailored the user experience, making it even more effective for the team on the ground.

Strategic Advantages of Centralized Operations

As a pioneer in centralizing business practices in the real estate sector, Cornerstone takes pride in being the largest and fastest-growing management company in a bustling urban environment. Their vast array of properties across desirable neighborhoods allows them to maximize leasing opportunities, minimize operational costs, and attract engaged employees. The partnership with Funnel is a strategic fit, enriching the company's commitment to providing a superior living experience for renters.

Mutual Goals and Shared Values

Both Cornerstone and Funnel showcase a shared vision of prioritizing customer experiences through operational flexibility. Tyler Christiansen, CEO of Funnel, expressed excitement about this partnership, stating, "Cornerstone's commitment to enhancing renter and associate experiences aligns seamlessly with our mission. We believe that their geo-dense portfolio will greatly benefit from the capabilities of the Funnel platform, which focuses on smart, flexible operations."

About Funnel

Funnel is recognized for offering unique advantages to operators, teams, and renters alike. With a focus on reducing costs and improving efficiencies, it provides an AI-driven CRM solution that the industry trusts. This innovative platform not only streamlines interactions but also fosters long-term relationships, ensuring satisfaction from the initial inquiry through to lease renewals. The core philosophy behind Funnel's Renter Management Software is to transform the operating model for property management professionals.

About Cornerstone

Cornerstone Apartment Services has established itself as a leading name in property management, consistently ranking among the best in its market. With a portfolio expanding across more than 260 properties, it remains dedicated to creating vibrant residential communities across sought-after neighborhoods. Cornerstone’s operational scale uniquely positions it to deliver an expanded range of living options while maintaining a strong commitment to quality and customer service.

Media Contact Information

For any media inquiries, please reach out to Alex Howe, VP of Marketing + Growth at Funnel Leasing. With an enriching background in marketing and growth strategies, Alex is the primary contact for all marketing-related inquiries.

Frequently Asked Questions

What is the objective of the partnership between Cornerstone and Funnel?

The partnership aims to enhance operational flexibility and improve the overall experience for renters and the management team through advanced technology solutions.

How does Funnel's technology impact Cornerstone's operations?

Funnel's AI and CRM solutions streamline processes, optimize user interactions, and allow for customization of the experience, resulting in increased efficiency.

What are the advantages of Cornerstone's geo-dense portfolio?

The geo-dense portfolio enables Cornerstone to attract leasing traffic, reduce costs, and provide diverse living options in popular neighborhoods.

Can you share more about Funnel's Renter Management Software?

Funnel's Renter Management Software is designed to improve customer experiences throughout the rental process while offering measurable cost savings for operators.

Who should be contacted for more information regarding this partnership?

Media inquiries should be directed to Alex Howe at Funnel Leasing, who is overseeing all communications related to this collaboration.

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