Connecting Businesses: Insights from BTM 2024 Launch

BTM 2024: A Milestone in Business Networking

The inaugural day of the Buyers Trade Mission (BTM) 2024 heralded an exciting new chapter for business networking in the region. Organized by the Costa Rican Foreign Trade Promotion Agency (PROCOMER), this event successfully brought together over 500 national exporters and more than 300 international buyers. The aim? To facilitate more than 3,000 focused business meetings that foster strategic partnerships and growth opportunities.

Boosting Local Businesses

One of the most noteworthy aspects of BTM 2024 is the remarkable inclusion of national companies, with over 40% hailing from areas beyond the Greater Metropolitan Area. This statistic highlights an ongoing commitment to empowering small and medium-sized enterprises (SMEs), as 68% of participants are classified as such. This focus is vital as it reflects on how SMEs serve as the backbone of Costa Rica’s economy, continually driving innovation and job creation.

International Connections

BTM 2024 is not just a local event; it is a springboard for international commerce. Buyers from over 40 countries, including the United States, Germany, Turkey, and Canada, are present, eager to establish connections with suppliers in Costa Rica. This integration of local talent with international market players sets the stage for expansive trade relationships.

Statements from Industry Leaders

In his remarks, Manuel Tovar, Chairman of PROCOMER’s Board, emphasized, "Costa Rica is a country open to trade, driving opportunities through trade agreements that currently give us access to two-thirds of the world’s economy." This proactive stance toward international trade is designed to create sustainable business growth and employment opportunities within the nation.

BTM 2024: More Than Just Meetings

As part of the BTM experience, organized field tours and specialized talks known as 'reverse missions' are featured, highlighting sectors such as agriculture and creative industries. These interactive opportunities allow international buyers to gain firsthand insight into the capabilities and export offerings of Costa Rica, strengthening bilateral relations.

Laura López, CEO of PROCOMER, expressed her excitement for the event, sharing, "BTM 2024 is a prime example of how sustainability influences business while enhancing our exports. Our goal is to maximize connections between our exporters and international buyers, fostering well-being and economic growth across Costa Rica."

Introducing Costa Rica Trade & Investment Summit 2025

A significant announcement made during BTM 2024 was the unveiling of the Costa Rica Trade & Investment Summit 2025, set to replace the Buyers Trade Mission and revolutionize business engagement in the region. This innovative platform will merge export promotion with foreign direct investment (FDI) efforts into a cohesive event aimed at propelling Costa Rica to the forefront of global commerce.

The Vision for 2025

According to Laura López, the forthcoming summit will serve as a monumental meeting point for over 400 investors and buyers from 45 countries, along with 1,000 exporters. The event will feature more than 3,200 business meetings, continuing the lineage of collaboration and trade that BTM has diligently nurtured.

Conclusion

BTM 2024 exemplifies a commitment to enhancing business opportunities within Costa Rica while establishing a solid foundation for future endeavors. The dedication to promoting SMEs and fostering international connections is pivotal for the country's ongoing economic development.

Frequently Asked Questions

What is BTM 2024 about?

BTM 2024 is a business matchmaking event organized by PROCOMER, aimed at creating connections between local companies and international buyers.

Why is the event significant for SMEs?

Over 68% of participants are SMEs, reflecting the event's focus on encouraging growth within local businesses.

What international markets are represented?

Buyers from more than 40 countries, including the United States, Germany, and Japan, are participating in BTM 2024.

What is the Costa Rica Trade & Investment Summit 2025?

It is a new platform launched during BTM, merging export promotion and foreign direct investment initiatives into a single event.

When will the Costa Rica Trade & Investment Summit take place?

The summit is scheduled for September 2025, featuring extensive networking and business opportunities.

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