CHI-CHI'S™ Restaurants Announce Exciting Relaunch Plans

CHI-CHI'S™ Restaurants Set for a Remarkable Comeback

After nearly two decades since the last CHI-CHI'S™ restaurant closed its doors, the iconic Mexican chain is gearing up for a revival. This transformation is set to unfold as Michael McDermott, the son of CHI-CHI'S™ founder, steps into the limelight with plans aimed at rejuvenating the beloved brand.

A New Dawn for CHI-CHI'S™

Thanks to a fresh agreement with Hormel Foods, which owns the CHI-CHI'S™ trademarks, McDermott has secured the rights to use the restaurant name for new physical locations. Enthusiasts can anticipate the opening of these establishments in the near future, slated for 2025, reigniting memories of the flavor-packed dishes that made this chain a favorite.

The Legacy of CHI-CHI'S™

The origins of CHI-CHI'S™ date back to 1975 when restaurateur Marno McDermott and former professional football player Max McGee came together to create this successful restaurant brand. Over the years, CHI-CHI'S™ saw tremendous growth, boasting more than 200 locations across the nation during its peak. However, a combination of ownership changes led to its unfortunate closure in 2004.

Continuing the Family Tradition

Michael McDermott is passionate about honoring his family’s rich legacy. He reflects on his childhood experiences in the restaurants his father established, expressing that these moments inspired him to pursue a career in the restaurant business. "I have cherished memories from the times spent in the CHI-CHI'S™ locations. My father’s work instilled a burning passion in me. I am eager to bring back that nostalgia while creating a dining experience that resonates with modern customers," he shares enthusiastically.

The Future of Dining

While more than 20 years have elapsed without a CHI-CHI'S™ restaurant operating in the country, McDermott firmly believes that the brand continues to hold a special place in the hearts of many patrons. Consumers who remember the brand’s prime days are excited about its comeback. Additionally, the chain’s well-known packaged products such as salsas, tortillas, and seasonings will still be available, aiming to create a connection with new restaurant locations.

About CHI-CHI'S™ Restaurants LLC

Founded by Michael McDermott, CHI-CHI'S™ Restaurants LLC is dedicated to revitalizing the cherished CHI-CHI'S™ dining experience. The chain initially took pride in serving the community and now aims to deliver high-quality meals in a vibrant atmosphere, embracing a modern twist while staying true to its roots.

Understanding Hormel Foods

The name Hormel Foods is synonymous with premium branded food products. This corporation, based in Austin, Minnesota, has established itself as a global food leader, boasting over $12 billion in annual revenue and offering a diverse range of products in more than 80 countries. Among its cherished brands are PLANTERS®, SKIPPY®, and SPAM®, illustrating Hormel’s commitment to quality and value.

Hormel Foods operates under the ethos of "Inspired People. Inspired Food," reminding customers of the quality and craftsmanship behind their favorite food products. Their efforts have garnered numerous accolades and recognition for corporate responsibility and community service.

Frequently Asked Questions

1. What is the expected opening date for new CHI-CHI'S™ restaurants?

The anticipated opening date for the new CHI-CHI'S™ restaurant locations is 2025.

2. Who is behind the revival of CHI-CHI'S™?

Michael McDermott, the son of the founder, is spearheading the revival of the CHI-CHI'S™ restaurant chain.

3. What can customers expect from the new CHI-CHI'S™ restaurants?

Customers can look forward to an updated dining experience that preserves the classic flavors while catering to modern tastes.

4. Will CHI-CHI'S™ continue to offer its packaged products?

Yes, CHI-CHI'S™ will continue to offer its popular packaged salsas, tortillas, and seasonings even as new restaurant locations open.

5. What is Hormel Foods' role in the revival?

Hormel Foods provides support through the agreement granting McDermott use of the CHI-CHI'S™ name and brand resources as part of the revival efforts.

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