Celebrating Cultural Heritage: Ping An's Craft Program Unveiled in London

Ping An's Mother's Needlework Program Highlights at London Craft Week
Infusing Traditional Craftsmanship into Sustainable Fashion, Supporting Women Empowerment
Ping An Insurance (Group) Company of China, Ltd. (HKEX: 2318; SSE: 601318) proudly presented its Mother's Needlework public welfare program at the renowned London Craft Week. Part of the "Tiangong Kaiwu: Crafting Works Of China" exhibition, this initiative showcased beautiful embroidery and handcrafted carpets made by ethnic minority women, specifically those from the Yi and Dulong communities. These items reflect the unique beauty of China's intangible cultural heritage, emphasizing the importance of handicrafts in empowering women, developing communities, and promoting a sustainable economy.
Celebrating Ethnic Minority Crafts
The exhibition featured a diverse array of handicrafts from various Chinese ethnic minorities, including the intricate Dulong Carpet from the Dulong people, known for its stunning craftsmanship and colorful designs. As one of China’s smallest ethnic groups, the Dulong people’s artistry not only preserves their culture but also provides a source of income for their families.
Crafts from ethnic minorities are essential aspects of cultural heritage, yet they face threats from rapid modernization. In response, Ping An launched the Mother's Needlework public welfare program in 2020, aiming to empower these women by preserving traditional craftsmanship while increasing their income through innovative designs and better market access. The program promotes sustainable fashion by integrating recycled materials with traditional ethnic designs, enabling local artisans to create appealing and eco-friendly textile products aimed at both domestic and international markets.
Expanding Reach and Impact
Since its inception, the Mother's Needlework program has expanded to 10 provinces across China, including Sichuan, Guizhou, and Guangdong, benefiting over 100 women. This initiative has significantly enhanced the economic conditions of participating families, injecting vitality into local community development and promoting sustainability.
Ping An recognizes that ethnic handicrafts are not just cultural treasures of China; they are also crucial for advancing sustainable development and promoting social inclusion. By showcasing these unique crafts on international platforms like London Craft Week, Ping An invites collaboration from global designers and social organizations to explore a more innovative and sustainable future for handicrafts.
London Craft Week: A Hub for Design and Culture
Established in 2015 and supported by the King's Foundation, London Craft Week is a leading global event celebrating design, fashion, and craftsmanship. This annual festival draws artisans and designers from every corner of the world, fostering cultural exchange and innovation through various exhibitions, workshops, and forums.
About Ping An Group
Ping An Insurance (Group) Company of China, Ltd. (HKEx:2318; SSE:601318) stands as one of the world’s largest financial services conglomerates. With a vision to become a global leader in integrated finance, health, and senior care services, the company employs a tech-driven strategy that merges financial advisories with health and senior care services to nearly 240 million retail customers. As of late 2024, Ping An boasts over RMB12 trillion in total assets. The company has earned remarkable recognition, ranking 29th on the Forbes Global 2000 list and 53rd on the Fortune Global 500 list in 2024.
Frequently Asked Questions
What is Ping An's Mother's Needlework program?
The Mother's Needlework program is an initiative by Ping An that empowers ethnic minority women through traditional craftsmanship and sustainable fashion.
What types of crafts are showcased in this program?
The program features a variety of crafts, including embroidery and handcrafted carpets created by women from the Yi and Dulong communities.
How does the program support women economically?
It provides women with the means to preserve traditional techniques, access new markets, and generate income through innovative designs.
Where does the Mother's Needlework program operate?
The program has expanded to 10 provinces in China, including Sichuan, Guizhou, and Guangdong.
How does Ping An contribute to cultural heritage preservation?
Ping An highlights the cultural significance of ethnic handicrafts and collaborates with international platforms to promote these crafts while advancing sustainable development.
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