Capriotti's Sandwich Shop Launches New Store in Boise Soon
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Capriotti's Sandwich Shop Sets December Opening in Boise
Capriotti's Sandwich Shop, a renowned fast-casual sandwich franchise, is excited to announce the upcoming launch of its flagship location in Boise. Known for its artisanal sandwiches, the restaurant is expected to open its doors in December. This location marks the beginning of a promising expansion with plans for a total of three restaurants in the Boise area.
Meet the Local Entrepreneurs Behind the Expansion
Local entrepreneurs Brian and Amanda Robertson are bringing Capriotti's to Boise. The couple, who have been devoted fans of Capriotti's for over 30 years, previously owned Robertson Installations in Las Vegas. Relocating to Idaho in 2023, they identified a strong demand for their favorite sandwich shop and are eager to share its offerings with the Boise community.
The Vision for the First Location
With their background in construction and a deep passion for the Capriotti's brand, the Robertsons have taken it upon themselves to establish the first location at 200 North Highbrook Way in Star. Amanda expressed enthusiasm in saying, "We’ve met many locals who travel to Las Vegas just to enjoy Capriotti's. We knew we had to bring this fantastic sandwich experience to Boise." They have already secured the lease for a second location, set to open in 2025.
Celebrating Tradition and Quality
Founded in 1976, Capriotti's Sandwich Shop is celebrated for its commitment to quality. Every day, the franchise executes a 40-year tradition of slow-roasting whole, all-natural turkeys in-house. The process involves hand shredding the turkeys each morning, ensuring the freshest ingredients for their award-winning sandwiches. The Bobbie, crafted with homemade turkey, cranberry sauce, stuffing, and mayo, continues to be a customer favorite.
Supporting Franchise Partners
Capriotti's prides itself on providing robust support to its franchise partners. The corporate leadership team engages through a comprehensive support program that covers marketing, sales, operations, and growth strategies. This approach helps ensure every franchisee's success, nurturing their entrepreneurial journey from the very start.
A Bright Future in Boise
Ashley Morris, CEO of Capriotti's Sandwich Shop, shares her excitement about entering the Boise market, stating, "Partnering with passionate individuals like Brian and Amanda is vital for our expansion. Their dedication to community and commitment to the Capriotti's brand embodies our mission. We believe Boise will enjoy a delightful sandwich experience as we grow our footprint here." This sentiment reflects Capriotti's strategy to connect with local operators who share their values.
About Capriotti's Sandwich Shop
As an award-winning national franchise, Capriotti's continues to stay true to its roots, serving delicious cold, grilled, and vegetarian subs, cheesesteaks, and salads at over 175 locations across the United States. Renowned for The Bobbie, considered "The Greatest Sandwich in America" by fans, Capriotti's aims for significant growth, targeting over 750 locations by 2032. The franchise has been continually recognized in Fast Casual's Top Movers & Shakers List for multiple years, showcasing its commitment to excellence.
Frequently Asked Questions
When will Capriotti's first Boise location open?
The flagship location of Capriotti's in Boise is anticipated to open in December.
Who are the owners of the new Capriotti's in Boise?
Brian and Amanda Robertson, longtime fans of the franchise, are the proud local entrepreneurs behind the Boise locations.
What makes Capriotti's sandwiches unique?
Capriotti's is known for slow-roasting whole, all-natural turkeys in-house every day, ensuring fresh, delicious ingredients for its sandwiches.
How many Capriotti's locations are planned for Boise?
There are plans for a total of three Capriotti's locations in the Boise area, starting with the flagship location set to open soon.
What is the signature sandwich at Capriotti's?
The Bobbie, featuring homemade turkey, cranberry sauce, stuffing, and mayo, is Capriotti's renowned signature sandwich loved by many.
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