Caliber's New COO Greg James: Transforming Operations and Growth

Caliber Names Greg James as New Chief Operating Officer
Caliber, a prominent player in real estate investment and management, has recently announced the promotion of Greg James to Chief Operating Officer (COO). This significant decision marks a pivotal moment for the company as it continues to enhance its operational capabilities. Having joined Caliber in 2024 as COO of Hospitality Trust and Head of Hotel Asset Management, Greg succeeded Ignacio Martinez on July 7, 2025, bringing with him a wealth of experience and vision for the company.
The Vision Behind the Promotion
CEO and Co-Founder Chris Loeffler expressed gratitude for Ignacio's contributions, especially during a time critical for refining business operations. He stated that with notable progress achieved in infrastructure and systems, Greg’s prior experience, especially his management of a portfolio exceeding $3.5 billion across more than 100 properties, aligns perfectly with Caliber's strategic goals.
Greg’s Perspective on His New Role
In his new capacity, Greg expressed his excitement about stepping into the COO position, emphasizing the importance of leveraging Caliber’s solid foundation. He aims to refine operational processes and further develop the hospitality segment while delivering exceptional value for investors and the communities they serve.
Greg James: A Wealth of Experience
Bringing over 34 years of profound expertise in hotel operations and asset management, Greg has a stellar background before his tenure at Caliber. He spent nearly two decades at Summit Hotel Properties, where he played a critical role overseeing various operational aspects including revenue strategies and market analytics. His journey began with Marriott International, where he cultivated his skills across multiple properties nationwide.
Educational Credentials
Greg holds a Bachelor's degree from Arizona State University, which laid the foundation for his robust career in the hospitality sector. His comprehensive experience positions him uniquely to lead Caliber into its next phase of growth.
About Caliber: A Commitment to Excellence
With an impressive track record of over $2.9 billion in managed assets, Caliber focuses on creating profitable opportunities regardless of market conditions. The company specializes in multiple sectors, including hospitality and multi-family residential projects. This resilience is bolstered by their strategy of focusing on markets often overlooked by larger real estate institutions.
How Caliber Operates
Caliber employs an in-house shared services team, a distinct advantage that enhances oversight and creates pathways for future investment opportunities. By developing strategic projects, they ensure sustainable growth and a solid return on investment for stakeholders.
Investment Opportunities with Caliber
Investors interested in participating in Caliber's success can consider options such as investing in CaliberCos Inc., a company publicly listed on the Nasdaq under the ticker CWD, or exploring private funds managed by the company. This multifaceted approach allows various avenues for potential investors to engage in Caliber's vibrant growth narrative.
Frequently Asked Questions
1. Who has been appointed as Caliber's new COO?
Greg James has been promoted to Chief Operating Officer of Caliber, taking on the role previously held by Ignacio Martinez.
2. What is Greg James' experience in the industry?
Greg brings over 34 years of experience in hotel operations and asset management, having worked at Summit Hotel Properties and Marriott International.
3. What is Caliber's core business focus?
Caliber focuses on real estate investment, development, and management, particularly in hospitality and multi-family residential sectors.
4. How does Caliber manage risk in investments?
Caliber diversifies its investments and emphasizes efficient capital use and strategic market positioning to mitigate risks and enhance returns.
5. What are the benefits of investing in Caliber?
Investors can benefit from a well-established company with a robust track record, diverse investment strategies, and potential for substantial returns across fluctuating markets.
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