BTM Industrial Supports Heroic Cyclists for Firefighters
The nonprofit is on a 3,200-mile mission to support the heroes fighting wildfires.
BTM Industrial, a prominent asset disposition firm, has undertaken an inspiring initiative by sponsoring Pedal to the Rescue’s remarkable cross-country cycling campaign. This project aims to generate funds and raise awareness for the crucial role of the local firefighters in battling devastating wildfires in the region. With over $50,000 in equipment, travel expenses, and project management services provided in-kind, BTM Industrial ensures that almost every dollar raised goes directly to support the Los Angeles Fire Department Foundation.
Pedal to the Rescue is embarking on a formidable journey to advocate for the valiant heroes who combat the wildfires engulfing the Los Angeles area. The campaign features organizers Michael "Mikey" VanSuilichem and Thomas "Tommy" Gehl II as they pedal their way on a 3,200-mile adventure across the country, starting from Grand Rapids, Michigan. Their aim is to reach Los Angeles in approximately three months, and they plan to keep supporters updated through social media and the campaign's webpage throughout their journey.
Expressing his sentiments, BTM Industrial’s Owner and Founder Doug Watkoski remarked, "Mikey is a part-time employee, and many of our team have connections to local firefighters. Giving back to the communities where our employees work and serve is a fundamental principle at BTM Industrial. When Mikey presented this initiative, I recognized it as a unique way to provide support to the LA firefighters while engaging in an adventurous endeavor."
VanSuilichem’s journey with BTM Industrial began in his middle school days. Despite the fact that both he and Gehl are not seasoned cyclists and haven't engaged in cycling for years, Watkoski remains confident in their passion and commitment, believing these qualities will see them through to complete this vital fundraising expedition.
"We are truly thankful to contribute to the fundraising efforts benefiting firefighters who fight relentlessly against challenging wildfires in LA," stated Watkoski. "Moreover, it’s rewarding to support Mikey and Tommy in their mission to aid those who've dedicated their lives to helping others through this demanding journey."
In addition, BTM Industrial is recognized as one of the fastest-growing asset disposition companies in the field. With its headquarters based in Muskegon, Michigan, it offers assistance to major corporations in the United States across various aspects of surplus assets. The sophisticated asset disposition program provided by the company allows clients to effectively liquidate surplus and excess assets while maximizing their value recovery potential. This comprehensive program addresses surplus operational machinery as well as MRO and tooling cribs items, significantly reducing project costs associated with scrap machinery and automated lines.
BTM Industrial’s commitment to community involvement and philanthropy not only reflects its corporate values but also strengthens its connections with the communities it serves. In partnering with Pedal to the Rescue, the company is fostering relationships with those dedicated to protecting lives and property amidst environmental challenges.
About BTM Industrial
BTM Industrial continues to lead in the asset disposition sector by providing robust solutions for businesses that need to manage surplus assets effectively. As they grow, their dedication to enhancing value recovery for clients remains steadfast, fostering a reputation founded on trust and efficiency.
Looking Forward to the Journey
As the cyclist duo sets off on their cross-country adventure, both supporters and family alike anticipate their triumphant arrival in Los Angeles. This meaningful journey embodies the spirit of community and the importance of standing together in times of adversity.
Frequently Asked Questions
What is the goal of Pedal to the Rescue?
The primary goal of Pedal to the Rescue is to raise funds and awareness for the firefighters battling wildfires in LA.
How much support is BTM Industrial providing?
BTM Industrial is providing over $50,000 in in-kind support, which includes equipment and project management services.
Who are the main participants of the cycling journey?
The main participants are Michael "Mikey" VanSuilichem and Thomas "Tommy" Gehl II.
What does BTM Industrial specialize in?
BTM Industrial specializes in asset disposition, helping businesses efficiently manage surplus assets while maximizing recovery potential.
How can people support the initiative?
People can support the initiative by following updates on social media and contributing to fundraising efforts through the project's website.
