BTM 2024: A Milestone Event for Global Business Connections
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BTM 2024: A Catalyst for Business Opportunities
In a remarkable gathering of industry leaders and entrepreneurs, BTM 2024 kicked off, marking the 26th edition of the Buyers Trade Mission. This event serves as a critical business matchmaking initiative organized by the Costa Rican Foreign Trade Promotion Agency. Over 500 national exporters and 300 international buyers are engaging in more than 3,000 business meetings, paving the way for strategic partnerships across various sectors.
Companies and Participation Overview
One of the most notable aspects of BTM 2024 is the diverse participation among national companies. Notably, over 40% of these companies hail from regions beyond the Greater Metropolitan Area, emphasizing the inclusion of small and medium-sized enterprises (SMEs), which represent 68% of the participants. This focus on SMEs reinforces the country's commitment to fostering economic growth through inclusive business practices.
The Importance of SMEs
SMEs play a crucial role in the economic fabric of Costa Rica. The BTM event highlights how strengthening the participation of these enterprises can enhance job creation and stimulate local economies. The engagement of SMEs in international markets showcases their potential to compete and thrive on a global stage.
International Presence and Global Connections
BTM 2024 has drawn buyers from over 40 countries, including the United States, Germany, Japan, and Canada. This international presence not only showcases Costa Rica's export capabilities but also sets the stage for future collaborations and trade agreements. As Manuel Tovar, Chairman of PROCOMER, noted, Costa Rica’s trade agreements currently provide access to two-thirds of the world’s GDP and are pivotal in generating business opportunities.
Strategic Alliances through BTM
Through this event, buyers and exporters can forge valuable connections that lay the groundwork for future business endeavors. The structured meetings facilitate targeted discussions on trade, investment, and collaboration across sectors, promoting a robust exchange of ideas and resources.
New Initiatives: Costa Rica Trade & Investment Summit 2025
A significant announcement during BTM 2024 was the launch of the Costa Rica Trade & Investment Summit 2025. Laura López, the CEO of PROCOMER, introduced this innovative platform that seeks to merge the promotion of exports and foreign direct investment into a single event. This summit is poised to revolutionize business practices in Costa Rica and present the country as a global business partner.
Emphasizing Sustainability and Innovation
With the current global focus on sustainability, the summit is designed to drive conversations around integrating sustainable practices into the business landscape. Through innovative strategies, PROCOMER aims to position Costa Rica as a leader in sustainable business development.
Field Tours and Specialized Talks
To complement the business meetings, BTM will feature specialized talks and field tours, providing international buyers with an immersive experience. These tours will focus on key sectors such as agriculture and advanced manufacturing, showcasing the country's capabilities and the potential for exporting unique goods.
Conclusion
BTM 2024 not only signifies a momentous occasion for business growth in Costa Rica but also serves as a solid foundation for fostering relationships that could benefit all parties involved. With a dynamic agenda filled with networking opportunities, education, and innovation, this event reiterates Costa Rica's commitment to expanding its global business footprint.
Frequently Asked Questions
What is BTM 2024?
BTM 2024 is the 26th edition of the Buyers Trade Mission, an important business matchmaking event organized by the Costa Rican Foreign Trade Promotion Agency.
How many meetings are expected at BTM 2024?
Over 3,000 business meetings are anticipated, connecting national exporters with international buyers from various countries.
What is the focus of SME participation in BTM 2024?
SMEs make up 68% of the participating companies, highlighting the emphasis on fostering their growth and integration into international markets.
What new initiative was announced during the event?
The Costa Rica Trade & Investment Summit 2025 was launched, aiming to merge the promotion of exports and foreign direct investment into a single event.
Why is sustainability important for Costa Rican businesses?
Sustainability is crucial for Costa Rican businesses to align with global standards, meet the demands of international buyers, and contribute to economic growth.
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