Brookdale's Significant Donation to Alzheimer's Awareness Efforts

Brookdale Senior Living's Impact on Alzheimer's Awareness
Brookdale Senior Living has announced a remarkable achievement in its ongoing mission to combat Alzheimer's disease. The company raised an impressive sum of $1,254,388 for the Walk to End Alzheimer's, demonstrating its unwavering commitment to support this crucial cause. For over 17 years, Brookdale has actively participated in fundraising efforts, accumulating more than $23 million to help advance research and provide vital care for those affected by Alzheimer's.
Leadership Voices on Alzheimer's Challenges
Lucinda "Cindy" Baier, the President and CEO of Brookdale, expressed sentiment about the impact of Alzheimer's, saying, "Brookdale's commitment to fighting Alzheimer's is deeply personal. Every day, we see the challenges faced by our residents and their families, and it is our honor to contribute to finding a cure. Raising $1.25 million is a testament to the passion of our associates, residents, and the community around us." This dedication is echoed across the organization, where the focus is on empowering individuals and families affected by the disease.
Community Efforts in Fundraising
Brookdale’s fundraising initiatives extend beyond monetary contributions. In 2024, the company rallied its network of associates, residents, families, and business partners to participate in numerous Walk to End Alzheimer's events nationwide, fostering awareness and advocacy along with financial support. Fundraising was achieved through diverse channels, including community events and the annual Golf to End Alzheimer's, which also created opportunities for engagement.
Legacy and Milestones in Alzheimer's Philanthropy
A significant milestone was reached in 2014, when Brookdale became the first corporate team to generate over $1 million in a single calendar year for the Walk to End Alzheimer's. This accomplishment brought the esteemed Diamond National Team status, reflecting Brookdale's persistent efforts to make a difference in the lives of those affected by Alzheimer's.
The Commitment Continues
Brookdale, recognized as the nation's largest operator of memory care communities, maintains its pledge to create meaningful, lasting change that resonates with its residents and their families. As part of its core values of passion, courage, partnership, and trust, Brookdale is dedicated to enhancing the quality of life for seniors through innovative support and programs.
About Brookdale Senior Living
Brookdale Senior Living Inc. stands as the premier operator of senior living communities across the nation, boasting 647 locations in 41 states, which enables the company to serve around 58,000 residents. Brookdale is dedicated to enriching the lives of seniors through compassionate care and exceptional service. Operating a variety of community types, including independent living, assisted living, memory care, and continuing care retirement communities, the organization emphasizes personalized solutions that uphold seniors' dignity and sense of purpose.
Frequently Asked Questions
What is Brookdale Senior Living's recent fundraising achievement?
Brookdale raised $1,254,388 for the Walk to End Alzheimer's, showcasing its commitment to fighting the disease.
How has Brookdale been involved in Alzheimer's advocacy?
Brookdale has participated in various fundraising events over the years, raising over $23 million to support the Alzheimer's Association.
What did Brookdale's CEO say about the fundraising efforts?
Cindy Baier emphasized that their fight against Alzheimer's is personal and appreciative of the community's support in raising funds.
What milestones has Brookdale achieved in fundraising?
In 2014, Brookdale became the first corporate team to raise over $1 million in a year for the Walk to End Alzheimer's.
How does Brookdale support its residents with memory care?
Brookdale operates memory care communities and provides compassionate care tailored to improve the lives of seniors facing challenges related to Alzheimer's.
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