Bristol Myers Squibb's Commitment Shines During Patient Week
Celebrating Global Patient Week
Bristol Myers Squibb has undertaken significant patient-focused initiatives to commemorate the 10th anniversary of its Global Patient Week. This year, the company collaborated with the Emirates Thalassemia Society to organize community engagement activities, including the fourth annual 'Help Save a Life' Blood Donation Drive.
Community Impact through Blood Donation Efforts
This meaningful blood donation drive took place within a supportive environment designed to tackle the critical issue of blood disorders and the general health of the community. By partnering with Dubai Science Park, which embodies an ecosystem for scientific research and development, Bristol Myers Squibb aimed to promote awareness about the vital role blood donation plays in saving lives.
Statements from Leaders
Her Highness Sheikha Sheikha Bint Saif Al Nahyan, Chairperson of the Emirates Thalassemia Society, praised the initiative, stating, "Blood donors play an indispensable role in addressing blood disorders, offering hope and assistance to families in need. The collaboration with Bristol Myers Squibb enhances our mission of improving the lives of those impacted by thalassemia through education and support."
In response, Marwan Abdulaziz Janahi, Senior Vice President of Dubai Science Park, emphasized the broader implications of blood donation, remarking, "Blood donation enhances resilience within our healthcare systems, enabling effective emergency responses and supporting medical advancements." This initiative embodies a communal spirit and collaboration, essential for overcoming healthcare challenges.
Creative Engagements for Young Patients
This year, Bristol Myers Squibb also focused on uplifting spirits in Saudi Arabia by partnering with Sheryan Society. Together, they hosted a delightful puppet show for children battling thalassemia in Jazan. This event was not just about entertainment; it was a means to spread joy among children facing healthcare challenges.
Supportive Partnerships
Mr. Khaled Dubaiyan Al Dubaiyan, CEO of Sheryan Society, shared: "The puppet show was a magical experience for these children, lightening the weight of their struggles. Collaborating with Bristol Myers Squibb for this initiative was vital for fostering joy and enhancing the morale of thalassemia patients.".
Additionally, he remarked on the importance of corporate social responsibility, highlighting that partnerships between private firms and non-profits can significantly improve patients' lives. This endeavor stands as a true testament to Bristol Myers Squibb’s commitment to healthcare beyond just medicine.
Commitment Beyond Campaigns
Oscar Delgado, General Manager of Bristol Myers Squibb in the Middle East and Africa, articulated how Global Patient Week transcends mere marketing initiatives, saying, "It's a reflection of our enduring commitment to our patients and communities. For a decade, we’ve harnessed collaboration to deliver meaningful patient-centered initiatives. The essence of Global Patient Week is deeply rooted in empathy and understanding patient needs. Every year, we invite patients to share their stories directly with our teams, reinforcing the message that they remain at the heart of our mission."
During this dedicated week, Bristol Myers Squibb emphasizes the importance of connecting with patients, extracting lessons from their experiences, and ensuring these narratives guide their ongoing efforts to offer impactful healthcare solutions.
About Bristol Myers Squibb
Bristol Myers Squibb is a trailblazer in biopharmaceutical innovation, dedicated to discovering, developing, and delivering transformative medicines to patients with serious diseases. Focused on diverse therapeutic areas, including oncology and immunology, the company’s commitment is embodied in the daily efforts of its workforce to enhance patient lives through scientific advancements.
For further details about Bristol Myers Squibb, visit their website.
Frequently Asked Questions
What is Global Patient Week?
Global Patient Week is an annual initiative of Bristol Myers Squibb aimed at enhancing patient well-being through community engagement and awareness activities.
What activities took place during this year's Global Patient Week?
This year featured a significant blood donation drive and a puppet show for children with thalassemia, demonstrating the company's commitment to patient support.
Who partnered with Bristol Myers Squibb for the blood donation drive?
Bristol Myers Squibb collaborated with the Emirates Thalassemia Society and Dubai Science Park for the blood donation drive.
How does Bristol Myers Squibb support thalassemia patients?
The company promotes awareness, organizes community engagement initiatives, and collaborates with organizations focused on the welfare of thalassemia patients.
What is the role of the Emirates Thalassemia Society in this initiative?
The Emirates Thalassemia Society plays a critical role in raising awareness, providing education, and supporting patients, particularly through initiatives like the blood donation drive.
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