Breaking Down the Latest Trends in School Social Media Use

Exploring Social Media Practices in Education

Class Intercom has unveiled its annual report detailing survey data collected from education professionals. The 2025 Social Media in Education Report dives deep into the role social media plays for schools and districts, informed by the insights of educators, administrators, and public relations professionals within the educational sector.

Insights from the Report

Now in its seventh year, this comprehensive report not only highlights how schools are leveraging social media but also charts the evolving nature of these practices. The trend shows schools progressing from initial experimentation with digital communication to crafting structured, intentional strategies that promote sustainable engagement. An interesting aspect is the increased participation of students who are now more actively contributing to content that genuinely reflects authentic classroom experiences and community life.

Key Findings

The findings present a detailed exploration of critical areas:

• How Schools Utilize Social Media
• The Approach Schools Take to Paid Social Media
• Types of Content Shared by Schools on Social Media
• Strategies for Content Creation and Management
• Archiving Content and Managing Open Records Requests
• Collaboration Mechanisms for Schools in Content Creation
• The Role of Students in School Social Media
• Applying Research-Based Strategies Surrounding Student Participation
• Observed Outcomes from Student Engagement in Social Media

The Evolving Role of Students

Dr. Jill Johnson, a seasoned educator and thought leader in educational technology, comments on the report's findings: "What we're witnessing across the country is quite encouraging. Schools are increasingly refining their social media tactics to emphasize human narratives—those of students and staff. What stands out most this year is the significant rise in student involvement, not just as content recipients but as creators themselves. Schools that previously approached social media with caution are now fostering a culture of student-driven content generation. This evolution is creating vibrant school communities that provide meaningful growth opportunities for students."

Accessing the Report

If you’re interested in the detailed insights of the 2025 Social Media in Education Report, it is available for download at Class Intercom's official website.

About Class Intercom

Class Intercom's innovative social media and content management platform empowers educational institutions to maximize their social media use. The software is designed to enhance collaboration between administrators, educators, and students, ensuring they effectively share their stories and experiences while shaping responsible digital citizens for future generations. To learn more, visit their website.

Contact Information

For further inquiries, please reach out to Dr. Jill Johnson, the President at Class Intercom, at 402-613-8216.

Frequently Asked Questions

What is the purpose of the 2025 Social Media in Education Report?

The report analyzes how schools are using social media, showcasing trends, strategies, and the role of student engagement.

Who contributed to the data in the report?

Data was collected from educators, school administrators, and public relations professionals in the education sector.

What significant changes have been noted in school social media use?

There’s a shift from experimentation to structured strategies, with increased involvement from students in content creation.

How can schools benefit from this report?

Schools can gain insights into effective social media strategies and learn from the experiences of their peers.

Is the report accessible to the public?

Yes, the report is available for free download on the Class Intercom website.

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