Branch: A Unique Private Club Experience in Midtown Manhattan

Introducing Branch: A Unique Private Club Experience

Branch, a private club overlooking the stunning Bryant Park, is set to redefine member exclusivity. This innovative club is designed to foster connections, featuring a welcoming atmosphere that captures the essence of refined dining, curated music, and extensive wellness offerings. Anticipated to open its doors in the upcoming fall season, Branch emerges as a sanctuary for design-conscious and adventurous individuals seeking a sophisticated social space.

A Peek into the Club's Unique Offerings

Inspired by the elegant London plane trees that adorn Bryant Park, Branch captures the spirit of New York's elite social club era. Nestled on the sixth floor of the chic Park Terrace Hotel, it combines luxury with intimate gatherings. The club's mission revolves around truly understanding each member, establishing a diverse and vibrant community of professionals, innovators, and creative thinkers from various industries.

Exclusive Membership Packages

Branch aims to attract a carefully selected group of dynamic individuals, including founders, industry leaders, and cultural influencers. As General Manager Jeffrey Felshaw explains, "Branch provides a serene escape from the bustling city life and overcrowded venues, encouraging meaningful connections among members. It's designed to promote intimate interactions before or after events, creating a nurturing environment for personal growth."

Elegant Design Meets Functionality

The aesthetics of Branch are thoughtfully curated, featuring natural light flow, breathtaking views of Bryant Park, and luxury furnishings in jewel tones. These elements are seamlessly integrated to inspire social interactions among members. The in-house barista serves excellent coffee, while renowned mixologist Christian Millwood concocts botanically-inspired cocktails, providing a delightful drinking experience.

Members can enjoy exclusive services, such as private tables, unique gathering spaces, and full access to the hotel's sauna and fitness center. With a music program designed by celebrated DJ Jez Pereira, members are in for a treat, experiencing carefully selected playlists that enhance their time spent at Branch.

Engaging Activities and Events

Membership at Branch comes with significant perks, including special rates at the Park Terrace Hotel and various local businesses. The club frequently organizes engaging events, offering members access to guest speakers, live performances, literary discussions, wine tasting events, and wellness workshops. These experiences are crafted to enrich the membership and contribute to a vibrant community.

Membership Opportunities and Rates

The core membership offering, known as Branch Resident, starts at $2,500. Special Joint Membership packages are available for partners residing at the same address, while unique rates catering to members under 30 ensure inclusivity for younger generations.

About Branch

Branch is not just a club; it is an experience designed for individuals who appreciate aesthetics and seek meaningful connections in a rapidly changing world. With its exceptional location and commitment to fostering a unique community, Branch promises to be a premiere destination in Midtown for those looking to elevate their social interactions.

Frequently Asked Questions

What is Branch and where is it located?

Branch is a private members-only club located overlooking Bryant Park in Midtown Manhattan, designed to create social connections among its members.

What amenities does Branch offer?

Branch features refined food and drink, wellness offerings, spaces for intimate gatherings, and a range of curated events for members.

How can one become a member of Branch?

Individuals interested in joining Branch can explore membership options that start at $2,500 and include special packages for couples and younger members.

Is there a specific target demographic for Branch membership?

Branch aims to attract a diverse community of professionals, innovators, and creatives who share a passion for social connection and elevated experiences.

What types of events can members expect?

Members have access to a variety of unique events, from guest speakers and live music to health and wellness classes, ensuring a rich and engaging community experience.

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