Blue Water Development Launches Fundraiser for Cancer Research

Blue Water Development Launches Fundraiser for Cancer Research

Blue Water Development is excited to introduce its second annual "Blue Turns Pink" campaign, highlighting October as Breast Cancer Awareness Month. This initiative seeks to raise an impressive $60,000 from all its properties, directing proceeds to support the Atlantic General Hospital (AGH) Foundation, which aids the Burbage Regional Cancer Care Center, The Magic Yarn Project, and the Breast Cancer Research Foundation.

A Focus on Community Support

Beginning with activities planned from late September, properties under Blue Water Development will unite for a noble cause—supporting those affected by cancer, including patients, survivors, and their families. Designed to raise both funds and awareness, the campaign presents a variety of engaging activities.

Merchandise for a Cause

One of the highlights of the campaign is the sale of pink merchandise at Blue Water campgrounds. Guests can purchase stylish pink t-shirts and other limited-edition items, with all proceeds being funneled directly to breast cancer research and designated support organizations.

Camping for a Cause

To enhance the fundraising effort, selected General Managers will camp out for a night at their respective properties. Attendees can contribute by donating items like sleeping bags or air mattresses to ensure a comfortable camping experience for the managers, with all funds raised benefiting the Burbage Regional Cancer Care Center.

Activities to Amplify Engagement

Each Friday, starting with the campaign's launch, Blue Water team members will don pink attire, symbolizing their solidarity. Photos taken during these themed days will circulate on social media, amplifying the campaign's visibility and spreading hope through a powerful visual statement.

Interactive Fundraising Initiatives

Blue Water locations will also host numerous fundraising events, including pink-themed 5K runs, bake sales, and other fun activities. All earnings from these events will support the overarching campaign goal. Moreover, Blue Water's booking platforms will soon feature an option for guests to contribute a donation, making it easy to support while planning a visit to their properties.

Community Sharing and Social Media Presence

The campaign encourages everyone—guests and staff alike—to share their personal stories and messages of support on social media, employing the hashtag #BlueTurnsPink. This shared effort aims to create a ripple effect of education and inspiration within the wider online community.

Corporate Commitment and Partnerships

CEO of Blue Water Development, Todd Burbage, expressed the company's heartfelt commitment to this cause: “As a company, we recognize that cancer impacts all facets of our community—from guests and employees to vendors and their families. Supporting initiatives like Breast Cancer Awareness Month reflects our dedication to positively influencing those who are part of the Blue Water family. We aspire to bring resources, hope, and support to individuals facing these challenges.”

The partnership with AGH Foundation ensures that funds collected will significantly contribute to providing premier healthcare services, such as breast cancer screenings and treatments. The efforts of The Magic Yarn Project in crafting soft, handmade yarn wigs for children fighting cancer bring joy and comfort, creating a compassionate support system.

About Blue Water Development

Founded in 2002, Blue Water Development focuses on investing in, developing, and managing diverse hospitality sectors, including RV resorts, campgrounds, and hotels. Their innovative marketing and operational strategies have established Blue Water as a leader in the hospitality industry. With a growing portfolio of properties across the East Coast, from Maine to Florida, and expanding into states like Colorado and Texas, the focus remains on enhancing guest experiences and enriching local communities. For more information on their initiatives and properties, visit their website.

Frequently Asked Questions

What is the 'Blue Turns Pink' campaign all about?

The 'Blue Turns Pink' campaign is a fundraising initiative by Blue Water Development for Breast Cancer Awareness Month, aiming to raise $60,000 for various cancer support organizations.

When does the campaign begin?

The campaign kicks off on September 27th and will feature multiple activities throughout October.

How can guests participate in the fundraising activities?

Guests can participate by purchasing pink merchandise, donating to events, and sharing their support on social media using the hashtag #BlueTurnsPink.

What types of events will be held during the campaign?

Events include pink-themed 5K runs, bake sales, and managers camping overnight, all aimed at raising funds and awareness for breast cancer initiatives.

Who will benefit from the funds raised?

Proceeds will support the AGH Foundation, Burbage Regional Cancer Care Center, The Magic Yarn Project, and the Breast Cancer Research Foundation.

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