Bison Holdings Merges Wealth Management Firms for Growth

Bison Holdings Merges Wealth Management Alliances

Bison Wealth and Bison Advisors have officially merged, creating a stronger entity in the wealth management landscape. This strategic move aims to enhance their service offerings and improve client outcomes.

A Unified Approach to Wealth Management

The merger, effective from January 1, 2025, sees Bison Holdings consolidating Bison Wealth and Bison Advisors into a single brand—Bison Wealth. Historically, these two firms operated independently, with Bison Wealth serving private wealth clients while Bison Advisors focused on wealth advisory services.

By merging, the two companies can now present a seamless experience for clients, integrating their expertise into a comprehensive suite of services designed to meet diverse wealth management needs.

Enhanced Resources for Growth

This merger marks a pivotal moment in the evolution of Bison Holdings. The combined resources of these firms aim to bolster their position within the competitive wealth management sector. Both private wealth management and wealth advisory practices will benefit from shared technology and expertise, fostering scalable growth.

As a consequence, this merger allows advisors within the firm to dedicate more time towards providing exceptional service to clients, thereby improving client satisfaction and retention.

Leadership Team Insights

Brad Ball, founder of Bison Holdings, advocates that the newly unified firm, boasting approximately $3 billion in Assets Under Management (AUM), is well-equipped to fuel rapid growth. The organization will be co-led by former Bison Advisors CEO Greg Wright and Justin Boller, the Chief Investment Officer of Bison Wealth.

Tom Scaturro has taken the role of President of Private Wealth, while Victor Wilkerson has stepped into the position of President of Wealth Advisory. Their collective experiences promise a robust leadership structure aimed at navigating and steering the company into its next phase.

Commitment to Client-Centric Service

In the words of Justin Boller, the new CEO, "We are thrilled to unify our talented teams to harness our resources and expertise to drive the goal of improving the journeys and outcomes for our employees, advisors, and most importantly, our clients." This philosophy emphasizes a client-first approach, focusing on meeting the unique needs of each individual.

Bison's expansion strategy included onboarding multiple teams in various regions last year, with significant growth anticipated in the forthcoming year. The company is set to continue its journey of integrating investment advisory firms to align offerings and services, further empowering advisors to succeed.

Looking Ahead: Growth and Development

Greg Wright highlights, "This is the next natural step in Bison's evolution as a leading integrator of investment advisory firms," marking a commitment to drive innovation and excellence within the wealth management industry. Bison Holdings is positioned to provide a supportive environment for advisors, helping them to grow their practices while retaining talent and enhancing client relationships.

About Bison Wealth

Bison Wealth is an esteemed boutique wealth management firm, bolstered by the resources of Bison Holdings. Guided by Brad Ball, who is also the founder of Teton Capital Partners, the firm collaborates with East Asset Management, the family office of Terry and Kim Pegula. This synergy brings unprecedented strength and depth to the service portfolio offered to clients.

Frequently Asked Questions

What does the merger of Bison Wealth and Bison Advisors entail?

The merger combines resources and expertise to enhance service offerings in the wealth management industry.

Who will lead the newly merged Bison Wealth?

Greg Wright and Justin Boller will serve as co-CEOs of Bison Wealth.

What are the expected outcomes of this merger?

Enhanced service delivery, increased client satisfaction, and accelerated growth in wealth management services.

How does the merger benefit clients?

Clients will experience improved resources and dedicated service teams focused on their unique needs.

Who is behind Bison Wealth?

Bison Wealth is led by Brad Ball, with support from East Asset Management, offering a strong foundation for wealth management solutions.

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