Beacon Enhances Digital Platform for Canadian Roofing Pros

Beacon Expands Its Digital Offerings to Canadian Roofing Professionals

Beacon, a leader in the wholesale distribution of roofing, waterproofing, and exterior products, has made a significant move by introducing its renowned digital platform, Beacon PRO+, to the Canadian market. This advance marks a key step in the company’s commitment to support contractors across North America.

What is Beacon PRO+?

Beacon PRO+ is a user-friendly, no-cost digital tool that empowers thousands of U.S. roofing contractors by enhancing their business management and sales processes. Whether working from the office or while on the job site, contractors can access product specifications and descriptions tailored to their specific regions. Furthermore, they can utilize various order templates ensuring their orders are both complete and accurate.

Access to Valuable Features

Charles Michaud, the Regional Vice President for Canada at Beacon, expressed enthusiasm about the platform’s availability, stating, “I’m thrilled to make Beacon PRO+ available to our Canadian contractors in both English and French. The efficiencies gained will allow them to stand out from competitors with responsiveness and planning.”

Adding to this, Jonathan Bennett, Chief Commercial Officer at Beacon, highlighted the numerous advantages that the platform offers to customers. He noted features such as customized pricing, online bill payment, order history, and templates that contribute to enhanced business operations. Canadian contractors are now poised to grow their businesses with Beacon PRO+ ensuring they have access to these resources 24/7.

The Rise of Digital Sales

Since its inception, Beacon has consistently worked to equip its customers with the necessary digital tools to help foster their growth. During the recent quarterly period, it was reported that approximately 26% of residential sales were generated through digital channels. This statistic illustrates the increasing demand among contractors for effective digital solutions tailored to their needs.

Strategic Growth Initiatives

Expanding digital platforms such as Beacon PRO+ is pivotal in driving market growth under the company’s ambitious plan known as Ambition 2025. This strategy emphasizes enhancing customer service and expanding digital engagement to create an even stronger presence in the building products sector.

About Beacon

Since its founding in 1928, Beacon has grown into a Fortune 500 company and a publicly-traded specialty distributor. The organization has established a vast network of over 570 branches across all 50 states and throughout 7 provinces in Canada. Beacon serves approximately 100,000 customers, delivering high-quality roofing materials and complementary products, including siding and waterproofing.

In addition to its impressive branch network, Beacon boasts a proprietary digital account management suite, the Beacon PRO+, which streamlines operations and allows customers to manage business online. The company’s stock is traded on the Nasdaq Global Select Market under the ticker symbol BECN. For more information about Beacon, please visit their official website.

Frequently Asked Questions

What is the main purpose of Beacon PRO+?

Beacon PRO+ is designed to help roofing contractors manage their business efficiently and streamline the sales process with features like product specifications and ordering templates.

Is Beacon PRO+ available in multiple languages?

Yes, the platform is accessible in both English and French to cater to Canadian contractors.

How significant are digital sales for Beacon?

Approximately 26% of Beacon's residential sales are generated through digital platforms, highlighting the growing importance of digital solutions for contractors.

What is the Ambition 2025 plan?

Ambition 2025 is Beacon's strategic initiative aimed at expanding digital engagement and enhancing customer service to drive above-market growth.

What markets does Beacon serve?

Beacon operates over 570 branches across all U.S. states and 7 provinces in Canada, serving a wide variety of building product needs.

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