ASUS Earns Newsweek’s Trustworthy Company Honor Again

ASUS Achieves Recognition as a Leading Trustworthy Company
Key Highlights
A Trusted Brand: ASUS has been honored by Newsweek as one of the World’s Most Trustworthy Companies, indicating robust confidence among its stakeholders.
Commitment to Design and Sustainability: Through user-centric innovation and ethical supply chain practices, ASUS delivers quality and sustainability.
AI-Driven Solutions: With its strategy of Ubiquitous AI. Incredible Possibilities, ASUS enhances the performance of its products and solutions.
The Significance of the Recognition
Recently, ASUS received notable recognition from Newsweek, marking its second consecutive year as one of the World’s Most Trustworthy Companies. This prestigious acknowledgment signifies the company’s dedication to build trust among consumers, investors, and employees alike. It highlights ASUS's unwavering commitment to reliability and excellence in the competitive technology hardware landscape.
Newsweek selected ASUS based on several critical factors, such as reliability of products, fair treatment of employees, competitive compensation, and sound leadership. These principles align perfectly with ASUS’s ethos of placing people at the forefront, focusing on design-led innovation, and maintaining transparent supply chain practices.
Quotes from ASUS Leadership
“Our Design Thinking approach resides at the core of ASUS, enhancing our culture which encourages innovation and well-being among the team while embracing groundbreaking technologies,” stated S.Y. Hsu, Co-CEO of ASUS. “This initiative allows us to craft products that consistently garner the trust of our customers, investors, and employees.”
In addition to prioritizing innovation and employee satisfaction, ASUS emphasizes the importance of supply-chain transparency to cultivate long-term loyalty with stakeholders. Samson Hu, Co-CEO, affirmed, “A vigilant and transparent supply chain is vital for cultivating enduring trust. Through our commitment to quality, ethical treatment of employees, and responsible practices, we can consistently secure the confidence of all parties involved.”
Driving Trust through AI Solutions
ASUS is deeply dedicated to building trust via its ambitious Ubiquitous AI. Incredible Possibilities strategy. This approach aims to deliver AI solutions that seamlessly integrate across public and private clouds, aligning general and personal intelligence while enabling effective cloud-edge collaboration. The ultimate goal is to democratize AI access for everyone and everywhere, which ASUS achieves by developing products that balance high performance with environmental accountability.
The company leverages a combination of innovation, AI expertise, and employee engagement to nurture enduring relationships with its stakeholders. Strong investments in research and development, together with strategic global alliances, strengthen ASUS’s leadership position in AI-enabled PCs, gaming devices, and servers. This commitment extends into sectors such as healthcare, urban development, retail, and manufacturing, showcasing ASUS’s expansive influence and the trust it has earned on an international scale.
About the Newsweek World’s Most Trustworthy Companies
The World’s Most Trustworthy Companies 2025 ranking, curated by Newsweek, highlights 1,000 companies from diverse sectors across 20 countries, recognized for their ability to build trust among customers, investors, and employees.
This ranking utilizes various assessment criteria, including product quality, corporate values, management effectiveness, employee treatment, and opportunities for career advancement. Recognition in this category underscores companies that consistently exhibit exceptional transparency, reliability, and governance.
Understanding ASUS’s Commitment to Sustainability
ASUS not only strives to be innovative but also aims to foster a sustainable future. With a vision of becoming a net-zero enterprise, ASUS actively contributes to the shift towards a circular economy. By creating a responsible supply chain, they aspire to generate shared value that benefits everyone involved.
Frequently Asked Questions
What recognition did ASUS receive from Newsweek?
ASUS was named one of the World’s Most Trustworthy Companies by Newsweek for the second consecutive year.
What are the key principles behind ASUS's recognition?
ASUS was recognized for its reliability, employee treatment, fair compensation, and strong leadership.
How does ASUS integrate sustainability in its products?
ASUS incorporates sustainable practices through a design thinking approach and responsible supply chain management.
What is the Ubiquitous AI strategy?
It’s ASUS’s commitment to deliver AI-driven solutions that span various sectors and make AI accessible to everyone.
What sectors does ASUS impact with its technology?
ASUS influences various sectors, including smart healthcare, urban living, retail, and manufacturing, showcasing its broad impact globally.
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