Artistic Expression and Fundraising in Vendemmia d'Artista
Pascale Marthine Tayou's Unique Artistic Touch on Vendemmia d'Artista
From June 12 to 24, storied auction house Bonhams will host the online auction of Vendemmia d'Artista's 17th edition, 2022 "La Determinazione". Ornellaia has pledged its net proceeds to support the Solomon R. Guggenheim Foundation in restoring artworks for upcoming exhibitions.
Internationally acclaimed Cameroonian artist Pascale Marthine Tayou has been selected to design the interpretation of Ornellaia's 2022 "La Determinazione" for this artistic auction project. Each design will reflect the essence of this vintage, resonating with Tayou's commitment to materiality and joy in living.
The Artistic Journey Behind the Labels
Tayou crafted the labels for the 2022 vintage, celebrating its character through vibrant colors and intricate designs. His artistic philosophy melds personal exploration with the natural world, as he sought inspiration for the artwork by reflecting on life's cyclical nature.
Tayou explains, "I embarked on a journey deep within myself to find connections akin to a plant's lifecycle. The sight of a resilient plant flourishing on a stone inspired me; it became a symbol of my artistic pursuit. Determination embodies commitment and courage, much like the effort needed to cultivate wine and nurture community bonds."
Responses from the Wine Community
Lamberto Frescobaldi, President of the group, enthusiastically shared his admiration for Tayou's interpretation: "It is heartening to see how Tayou communicated the vintage character. His artwork illustrates that courage and resilience can always lead to joy and connection, forming the foundation of our endeavors in the wine world."
Exploring the Auction Details
The online auction will feature fourteen rare lots, including Impeials and the sole Salmanazar, all meticulously signed by Pascale Marthine Tayou himself. Hosted by Bonhams, renowned for its rich history as one of the oldest auction houses, this event serves as a unique opportunity for collectors and art enthusiasts. The auction will run until 2 p.m. EST on June 24.
The 750ml label showcases concentric circles, symbolizing the synergy created as diverse components unite into a whole. The visually striking designs are a testament to Tayou's artistic capabilities and reflect the underlying themes of determination and unity.
Tayou's creativity extends to special bottle sizes, such as the Double Magnums, which display photographic depictions of plants emerging from the desert soil, illustrating unwavering perseverance. Each label tells a story, emphasizing determination through each stage of growth. Along with the 10 Imperials and the unique Salmanazar, these bottles transcend their contents, becoming artistic sculptures adorned with colorful patchwork cases crafted from recycled materials.
A Legacy of Supporting the Arts
Continuing a long-standing partnership, Ornellaia commits its net proceeds to support the Solomon R. Guggenheim Foundation for their upcoming exhibition titled Collection in Focus: Modern European Currents at Guggenheim New York. The funding will aid in the conservation of selected artwork crucial to the exhibition's success.
The 2022 vintage stands out for being the driest in the past four years, combining hot temperatures with subsequent rainfall. This climatic challenge led to meticulous vineyard management, emphasizing quality over quantity. Marco Balsimelli, Ornellaia’s Technical Director, remarked, "The sun's positive attributes combined with a newfound freshness in style characterize this vintage. We responded with skill, allowing a higher percentage of Petit Verdot to enhance the blend, resulting in a vibrant and energetic wine that captures the terroir essence."
A Look at Vendemmia d'Artista
Since its inception with the 2006 vintage, Vendemmia d'Artista invites contemporary artists to interpret the character of each year's vintage through unique artworks that personalize the bottles. The initiative not only celebrates art but also allows significant contributions to art foundations and museums worldwide, making art accessible to a broader audience.
The Solomon R. Guggenheim Foundation has been instrumental in promoting modern and contemporary art since its establishment in 1937. The organization encompasses a network of prestigious museums, each committed to educational programs and research initiatives that enhance public engagement with art.
Frequently Asked Questions
What is the Vendemmia d'Artista project?
Vendemmia d'Artista is an initiative by Ornellaia where contemporary artists interpret the character of the vintage through unique bottle designs.
Who is Pascale Marthine Tayou?
Pascale Marthine Tayou is a renowned Cameroonian artist known for his diverse and colorful artworks that explore themes of resilience and connection to nature.
Where can I find more information about the auction?
The auction will be hosted online by Bonhams, featuring exclusive lots of Ornellaia's vintages, with more details available on their website.
How does the auction support the Solomon R. Guggenheim Foundation?
Proceeds from the auction go towards funding exhibition restorations and the conservation of artworks at the Guggenheim.
What was unique about the 2022 vintage?
The 2022 vintage was marked by extreme dryness paired with timely rainfall, leading to lower yields but more concentrated flavors in the grapes, resulting in a robust wine profile.
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