Appell Striping and RBJK Marketing Join Forces for Growth
Strengthening Their Presence in Georgia
Appell Striping has taken a significant step forward in its expansion plans by partnering with RBJK Marketing. This new alliance marks an exciting chapter for both companies, as they aim to enhance their service offerings and strengthen their market presence.
Dynamic Partnership for Enhanced Services
Why This Partnership Makes Sense
As the parking lot maintenance sector continues to grow, Appell Striping identified an opportunity that aligned with their vision. CEO Brad Rush of RBJK Marketing shared insights on this promising collaboration, stating that they pursued services that would differentiate them while transforming their operations. With a shared mission of delivering exceptional customer satisfaction, they found a perfect match in Appell Striping.
Expanding Service Capabilities
Through this partnership, Appell will be able to offer parking lot maintenance and line striping services across Georgia. This collaboration allows both companies to leverage their strengths, enhancing the overall customer experience. RBJK Marketing is already the largest owner/operator within the JAN-PRO Franchise Development framework, providing vital commercial cleaning services to over 8,000 facilities.
Benefits of the New Alliance
The partnership will enable RBJK to service several of Appell's largest national clients, ensuring a smooth transition in operations and an expanded client base. This collaboration signifies a robust growth trajectory for both companies, as they seek to capture a larger share of the market in the southeastern region.
Appell Striping's Values and Strengths
Commitment to Excellence
Founded in 2003, Appell Striping has made notable strides in the industry by employing advanced technologies and streamlined processes. Their commitment to customer satisfaction has positioned them as a leader in parking lot striping and sealcoating services.
A Trusted Partner for Major Brands
Appell Striping proudly serves a prestigious list of clients which includes well-known brands such as Starbucks and KFC. The company’s dedication to quality has not only set them apart from local competitors but has also fostered national relationships with these prominent brands. In 2022, they transitioned to a franchise model, which has significantly expanded their reach and capabilities.
The RBJK Marketing Landscape
A Legacy of Success
Founded in 2001 by Brad Rush and his family, RBJK Marketing has established itself as a leader within the commercial cleaning domain. The company nurtures an entrepreneurial spirit that empowers others to pursue their business ownership dreams, which aligns perfectly with Appell Striping's ethos.
Strategic Growth and Development
With multiple locations spanning across the nation, including key cities, RBJK Marketing continues to grow its footprint by acquiring and developing franchises. This growth is integral for both RBJK and Appell Striping as they aim to leverage mutual strengths for sustained success.
Looking Ahead
As the partnership unfolds, both companies are optimistic about the future. They are confident that this collaboration will foster innovation and expedite their growth ambitions. With their combined expertise, Appell Striping and RBJK Marketing are well-positioned to set new standards in their respective sectors.
Frequently Asked Questions
What is the focus of the partnership between Appell Striping and RBJK Marketing?
The partnership focuses on expanding services in Georgia, particularly in parking lot maintenance and line striping.
How long has Appell Striping been in business?
Appell Striping has been operating since 2003, building a strong reputation in the parking lot striping and sealcoating industry.
Who founded RBJK Marketing?
RBJK Marketing was founded in 2001 by Brad Rush and his family, with a strong focus on serving the commercial cleaning sector.
What types of clients does Appell Striping serve?
Appell Striping serves various well-known national brands, including Starbucks, Taco Bell, and KFC, ensuring high-quality service delivery.
What are the future plans for the partnership?
The partnership aims to leverage the strengths of both companies to enhance service offerings and capture a larger market share in the southeast region.
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