Analyzing Recent Movements in Pinterest's Options Market

Pinterest Options: What Big Trades Are Signaling
Large investors have been leaning bullish on Pinterest (NASDAQ: PINS), and the shift is noticeable enough to merit a closer look. Taken together, today’s options activity hints at a meaningful change in positioning—one that could set up the next leg for the stock.
Public options data shows a pickup in trading tied to Pinterest. That added interest—particularly in notable, concentrated prints—suggests investors are preparing for a move and want exposure before it happens.
How Sentiment Looks Right Now
Among the most active participants, sentiment skews mostly positive: roughly 75% bullish versus 25% bearish. The latest tape includes a small but telling split—4 puts totaling about $570,311 and 4 calls worth roughly $602,096—showing buyers and hedgers both at work, with a tilt toward calls.
Where Traders See Price Setting Up
Over the last three months, the heaviest attention has clustered around a price band between $27.5 and $32.0. That range keeps showing up in positioning and remains the reference point many big traders appear to be using.
What Volume and Open Interest Say
Two gauges help frame the options picture: volume (how much traded today) and open interest (how much remains outstanding). Together, they outline liquidity and keep a running tally of interest in Pinterest’s contracts—useful context when you’re judging how sturdy a trend might be.
Recent “whale” flow lines up with that $27.5 to $32.0 zone, with calls and puts both seeing attention inside that band over the past month. It’s a practical way to see where traders are committing capital—and where they aren’t.
Reading the Last Month’s Activity
Day-to-day swings in contracts traded can look noisy, but step back and a pattern emerges: positioning has leaned constructive while still leaving room for protection. That mix often telegraphs cautious optimism.
Notable Options Moves at a Glance
The highlights point to selective risk-taking in Pinterest’s options. Different strikes and expirations are in play, but the common thread is a focus on the same price neighborhood and a willingness to pay for exposure to it.
About Pinterest
Pinterest is a discovery platform where people hunt for ideas—from recipes to travel plans. Founded in 2010, its audience skews female, making up about two-thirds of nearly 500 million monthly active users. The company earns most of its revenue from digital ads and has rolled out new shopping features inside the app. Although only about 20% of users live in the US and Canada, that region generated roughly 80% of Pinterest’s total revenue in 2023.
Those business dynamics form the backdrop for how investors weigh the recent options activity and the stock’s standing in the market.
Where the Stock Stands Today
- Recent share volume came in at 3,271,123. The stock slipped -0.63% and last traded at $29.23.
- By RSI, conditions look neutral—neither stretched to the upside nor washed out.
- The next earnings update is expected within a month and a half.
What Analysts Are Saying
Wall Street’s view is mixed but engaged. One analyst has set a $41.0 price target after reviewing the setup.
- Cantor Fitzgerald moved to Overweight and set a $41 target.
Options aren’t for everyone. They can swing more than shares do, which is part of the draw and part of the risk. Active traders tend to manage that by staying educated, sizing positions carefully, and watching multiple signals, not just one.
If you’re following Pinterest’s options, timely updates help you keep pace with how quickly sentiment can shift.
Frequently Asked Questions
What’s the main takeaway from recent Pinterest options flow?
Interest has picked up and leans bullish, with notable trades suggesting investors want exposure ahead of a potential move.
What price range are traders focused on?
The $27.5 to $32.0 band has been the focal point over the past three months and continues to anchor much of the positioning.
Why do volume and open interest matter here?
They help show how active and committed the market is in Pinterest’s options, offering context for liquidity and ongoing interest.
How does Pinterest make money?
Mostly through digital advertising on its discovery platform, with added e-commerce features layered into the experience.
Where do analysts currently peg upside?
Views are mixed, but a recent example is a $41 price target, including an Overweight call from Cantor Fitzgerald at that level.
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