Amagi Fuels ABS-CBN's Transition to Effective IP Delivery

Transforming Content Delivery for ABS-CBN

Amagi, a leading name in the realm of cloud-based broadcasting technologies, has recently partnered with ABS-CBN to revolutionize their pay-TV channel delivery across the APAC region. This partnership focuses on establishing a cost-effective and scalable solution that enhances content distribution while meeting ABS-CBN's comprehensive delivery requirements—from content ingest through to playout, and now, distribution.

Seamless Transition to IP-Based Solutions

According to ABS-CBN Global's Chief Operations Officer, Jun del Rosario, the shift to Amagi's cloud-based IP delivery solution signifies a pivotal upgrade in their operational capabilities. “The transition brings improved reliability and a simplified workflow that significantly boosts our efficiency and allows us to reach wider audiences,” he remarked.

Key Benefits of IP-Based Delivery

This new configuration replaces the traditional satellite uplink system, streamlining operations through an IP-based delivery model. This transition offers numerous advantages:

• Enhanced Reliability and Scalability: The new system provides ABS-CBN with a robust and adaptable content delivery infrastructure, effectively catering to their growing distribution demands.
• Simplified Workflow: By transitioning to this modern technology, ABS-CBN alleviates the complexities and operational burdens often associated with satellite solutions.
• Significant Cost Savings: Abandoning satellite delivery translates into major reductions in maintenance and operational costs, allowing ABS-CBN to allocate resources more effectively.

Continued Growth and Innovation

Srinivasan KA, Co-Founder and Chief Revenue Officer at Amagi, echoed Jun del Rosario's sentiments about the partnership's importance. He noted that this endeavor underscores Amagi’s dedication to providing innovative, cloud-native technologies that enable efficient content distribution. Amagi is committed to continuing its support for ABS-CBN as they strive to present premium content to an even broader audience.

About Amagi

Amagi is at the forefront of media technology, specializing in cloud-based broadcasts and targeted advertising solutions tailored for broadcast and streaming platforms. They empower content creators to efficiently launch, distribute, and monetize live and linear channels across various platforms, including free ad-supported streaming services. Amagi’s suite of services encompasses 24/7 cloud-managed operations, bringing a fresh approach to broadcast complexities with advanced automation and transparency. They proudly support over 800 content brands with global reach and influence.

ABS-CBN’s Legacy in Media and Entertainment

ABS-CBN Corporation stands out as a major player in media and entertainment in the Philippines, known for producing and distributing compelling content for both domestic and international audiences. Their diverse offerings span entertainment shows, feature films, news, and audio production across various platforms, including cable, satellite TV, and digital streaming services through iWantTFC. Their commitment to delivering high-quality programming remains strong, backed by a robust infrastructure.

Frequently Asked Questions

What is the significance of Amagi's partnership with ABS-CBN?

This partnership enables ABS-CBN to improve their content delivery and operational efficiency through modern IP-based technology.

What are the benefits of transitioning to an IP-based delivery model?

The IP-based delivery model offers enhanced reliability, scalability, a simplified workflow, and significant cost savings compared to traditional satellite methods.

How does Amagi support its clients?

Amagi supports its clients by providing cloud-native solutions that facilitate the launch, distribution, and monetization of media content across platforms.

In which countries does Amagi operate?

Amagi operates in over 150 countries, supporting various content brands with a global presence.

What type of services does ABS-CBN offer?

ABS-CBN offers a wide range of services, including content production for television, movies, and audio, alongside distribution through various traditional and digital platforms.

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