Affinity Federal Credit Union Expands Certified Coaches Team

Affinity Federal Credit Union Introduces New Certified Wellbeing Coaches

Affinity Federal Credit Union has recently announced the appointment of 43 newly-certified Wellbeing Coaches to its growing team. With this latest addition, the number of Certified Wellbeing Coaches within Affinity has impressively reached a total of 85 members, representing over 36 percent of its dedicated frontline and support staff. This initiative not only underscores the organization's commitment to improving the financial wellbeing of its members but also enhances the capability of its coaches to serve effectively.

Commitment to Financial Wellbeing

The Certified Wellbeing Coaches program is a vital element of Affinity’s strategy to support its members through financial education and guidance. The coaching program is designed to institutionalize an approach that focuses deeply on the financial health of members. With a comprehensive six-month training curriculum followed by a practical capstone project, the program equips participants with the necessary knowledge and skills.

Curriculum Focus

The curriculum offers a rich variety of topics critical to financial literacy, including personal finance, understanding credit, managing taxes, insurance essentials, combating identity theft, and enhancing cybersecurity awareness. This year, coaches also specialized in training on empathy, allowing them to better connect and understand the unique needs of members. As a result, the coaches are well-positioned to address inquiries and provide tailored support.

Leadership Perspective on the Initiative

Kevin Brauer, the CEO and President of Affinity Federal Credit Union, expressed enthusiasm about the impact of the coaches on their members’ lives. He stated, "Affinity’s mission is to support our members in all areas of their lives, and our Certified Wellbeing Coaches are one of the ways we can add value. We are proud and excited to empower this new class of coaches, enabling them to assist our members in achieving their financial goals, both short and long term."

Accessibility of Services

Members seeking the expertise of these Certified Wellbeing Coaches can access their services at all Affinity branches in New Jersey, New York, and Connecticut. This accessibility is a significant advantage for members looking to obtain personalized financial guidance tailored to their unique circumstances.

Appointment Scheduling

For convenience, members can easily schedule appointments with the Wellbeing Coaches online. This streamlined process ensures that members can receive timely assistance and build a roadmap for their financial future.

About Affinity Federal Credit Union

Affinity Federal Credit Union is a prominent full-service financial institution that places a strong emphasis on being member-owned and community-centric. With a mission focused on nurturing the financial wellbeing of its members, Affinity operates 20 branches across the tri-state region, significantly positioned as the largest credit union based in New Jersey. It proudly ranks within the top 2% of all credit unions by asset size, making it a trusted partner in the financial journeys of its members.

Dedication to Personal Financial Growth

The Affinity difference lies in its personalized approach—where the focus is on empowering individuals by offering guidance that helps them realize their unique aspirations. The organization stands out by emphasizing a deeper connection with its community, ensuring that members feel supported every step of the way. Its commitment is reflected in the continuous expansion of resources and programs designed to enhance member experience.

Frequently Asked Questions

What is a Certified Wellbeing Coach?

A Certified Wellbeing Coach is a trained professional at Affinity Federal Credit Union, specially equipped to provide guidance and support for financial wellness.

How many Certified Wellbeing Coaches does Affinity have?

Affinity currently has a total of 85 Certified Wellbeing Coaches after recently adding 43 new members to the team.

What topics are covered in the coaching program?

The coaching program covers important areas such as personal finance, credit management, insurance, identity theft, cybersecurity, and more.

Where can I find a Certified Wellbeing Coach?

Certified Wellbeing Coaches are available at all Affinity branches located in New Jersey, New York, and Connecticut.

How can I make an appointment with a Wellbeing Coach?

Members can schedule appointments online easily through the Affinity Federal Credit Union's official website.

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