WEBUY Global's New Outlet in Surabaya
WEBUY GLOBAL LTD. (NASDAQ: WBUY) has recently opened a new travel retail outlet in Surabaya, Indonesia. This strategic move marks the company's ongoing commitment to expand its travel retail operations across key Indonesian cities. By replicating its successful model implemented in Jakarta, the Surabaya outlet aims to enhance customer engagement and improve offline consultation services complemented by its digital travel platform.
Significant Growth in Indonesia's Travel Sector
Since entering the Indonesian market, WEBUY's travel business has witnessed remarkable growth, reporting an impressive increase in total sales year-on-year by approximately 200%. This surge in sales reflects the strong consumer demand for travel services, as well as the effectiveness of the retail-plus-digital approach that the company employs. November 2025 proved to be a particularly fruitful month, showcasing the highest sales figures to date.
Product Offerings at the Surabaya Outlet
The Surabaya outlet offers an extensive range of international travel products, catering to a diverse clientele. From customized itineraries for China and Europe tours to global travel packages aimed at leisure and family travelers, the outlet covers a spectrum of travel needs. It also provides Muslim-friendly travel options and seasonal specials, serving as a local hub for customer consultation and travel planning assistance.
Building a Strong Community Presence
To enhance its brand presence within Indonesia, WEBUY has appointed Paramitha Russady, a well-known Indonesian public figure, as a brand ambassador. This initiative is part of the company’s ongoing efforts to strengthen local market awareness and outreach programs.
A Focus on Innovation and Technology
Vincent Xue Bin, the CEO of WEBUY Global Ltd., emphasized the importance of blending digital capabilities with localized community operations. He stated that the company’s experience gained in Jakarta has effectively shaped its operational model, with the Surabaya opening representing another crucial step in this strategy. The integration of AI technology is also pivotal to their approach in optimizing customer service.
Looking Ahead: Expansion Plans in Other Cities
Recognizing Indonesia's status as a growing outbound travel market in Southeast Asia, WEBUY has ambitious plans to explore expansion opportunities in additional cities such as Medan and Bandung. This growth strategy will utilize a repeatable framework that combines digital customer acquisition methods with strategically placed retail outlets and technology-enhanced operational tools. The management believes that this robust framework will support sustained growth of its travel services in Indonesia.
About WEBUY GLOBAL LTD.
WEBUY GLOBAL LTD. is at the forefront of transforming social commerce and travel services throughout Southeast Asia. The company offers tailored travel experiences, cross-border tour services, and comprehensive travel solutions for customers not just in Indonesia but also in Singapore and other international markets. WEBUY is committed to fostering an integrated travel ecosystem that emphasizes innovation, quality service, and strong regional partnerships.
Frequently Asked Questions
What is the significance of WEBUY's new outlet in Surabaya?
The new outlet enhances WEBUY's presence in Indonesia’s travel market and improves customer engagement through localized services.
How has WEBUY's travel business performed in Indonesia?
WEBUY's Indonesia travel business has experienced a considerable sales increase of about 200% year-on-year, illustrating strong consumer demand.
What products are available at the Surabaya outlet?
The outlet offers a variety of travel products, including customized itineraries, Europe tours, and diverse packages for leisure and family travelers.
Who is the brand ambassador for WEBUY in Indonesia?
Paramitha Russady has been appointed as the brand ambassador to enhance local market awareness for WEBUY.
What are the future plans for WEBUY in Indonesia?
WEBUY plans to expand its operations in more cities, focusing on a sustainable growth model that integrates digital and physical retail strategies.