Vivrelle Partners with The St. Regis Deer Valley
Vivrelle has announced an exciting collaboration with The St. Regis Deer Valley, marking a new chapter in luxury and convenience for guests at this premier mountain resort. This groundbreaking partnership allows guests to access a rotating selection of designer handbags, jewelry, and accessories, transforming their stay into a uniquely stylish experience.
Exclusive Access to Designer Accessories
Starting this winter, Vivrelle will launch an on-property closet at The St. Regis, granting guests the ability to borrow high-end accessories without needing to be a member. This initiative aims to enhance visitors' vacation wardrobes effortlessly. Whether preparing for après-ski events, resort celebrations, or Park City's vibrant nightlife, guests can now elevate their look with high-quality accessories convenient to their stay.
A Curated Collection for Every Occasion
According to Blake Geffen, Co-founder of Vivrelle, this partnership represents their commitment to making luxury reachable in meaningful moments. The curated collection will feature options like cozy shearling bags and stylish winter-ready accessories, ideal for the snowy slopes and festive occasions that accompany a winter retreat.
Enhancing the St. Regis Experience
The collaboration reinforces the shared commitment of both brands to exceed guest expectations through thoughtful luxury services. As stated by Christopher Okamura, Director of Operations at The St. Regis Deer Valley, Vivrelle introduces a unique amenity that amplifies the indulgent experiences inherent to the St. Regis tradition.
Vivrelle's Growth in Luxury Hospitality
This partnership is part of Vivrelle's expanding role within the high-end hospitality market, allowing the company to share its mission of accessibility among travelers. By providing effortless luxury, Vivrelle is carving a niche in the five-star landscape that appeals to modern travelers seeking both style and convenience.
About Vivrelle
Founded in September 2018 by Blake and Wayne Geffen, Vivrelle stands out in the market as a unique membership club that gives members access to a shared closet of designer accessories. Members can enjoy lending items without strict return deadlines and even purchase beloved pieces at exclusive discounts, fostering a new approach to consumer luxury.
About The St. Regis Deer Valley
The St. Regis Deer Valley is renowned as one of the lavish mountain resorts globally. With its unrivaled ski-in/ski-out access and award-winning dining options, it offers remarkable amenities like Bespoke Butler Service and attentive Ski Valets to tend to guests’ every need. The combination of refined elegance and convenience presents an extraordinary experience for all visitors.
Frequently Asked Questions
What is Vivrelle's partnership with The St. Regis Deer Valley about?
The partnership provides guests of The St. Regis Deer Valley access to a curated collection of designer accessories, allowing them to enhance their stay without membership requirements.
What type of accessories will be available to guests?
Guests can enjoy a rotating selection of designer handbags, jewelry, and winter accessories tailored for both après-ski and elegant occasions at the resort.
How does Vivrelle make luxury accessible?
Vivrelle operates a unique membership model, allowing members to borrow designer items without strict return dates and purchase favorites at exclusive member pricing.
What amenities does The St. Regis Deer Valley offer?
The St. Regis Deer Valley features luxurious accommodations, award-winning dining, Bespoke Butler Service, and easy access to exceptional skiing experiences.
When will the Vivrelle closet be available at The St. Regis?
The Vivrelle closet is set to launch in winter, providing guests immediate access to luxury designer accessories during their stay.
