Veritone Expands Partnership with CBS News and Stations
Veritone, Inc (NASDAQ: VERI), renowned for its innovative human-centered AI solutions, has recently announced an exciting development. The company has renewed and expanded its exclusive global licensing agreement with CBS News. This multi-year contract not only reaffirms Veritone's position in the realm of content licensing but also extends the partnership to encompass exclusive local news content from CBS Owned Stations.
Enhancing Content Access for Media Professionals
For more than a decade, the partnership between CBS News and Veritone has forged a path for a plethora of content creators. This alliance empowers television producers, filmmakers, podcasters, and creators of all kinds to access an extensive archive of CBS News’s historical and current news content. The wealth of resources available through this licensing agreement enriches the creative opportunities for storytellers and researchers alike.
Utilization of aiWARE for Advanced Content Management
The renewal sees CBS News and Stations benefitting from Veritone’s aiWARE™ enterprise AI platform. This sophisticated technology augments access to a vast array of licensed content across multiple distribution channels. By leveraging the immense capabilities of aiWARE, the CBS library is indexed with precise, time-correlated metadata, making it easier for users to conduct accurate searches and retrievals of specific scenes, quotes, or highlights. This level of precision not only enhances research capabilities but also streamlines rights management and content delivery processes.
Statements from Leadership
In a statement regarding this agreement, Jay Bailey, Senior Vice President of Licensing at Veritone, expressed his enthusiasm, stating, "We are thrilled to extend our longstanding CBS News partnership. With Veritone's Content Licensing platform, CBS News and Stations gain continued access to advanced AI solutions to enhance the accessibility of their content and provide exceptional experiences for viewers across digital landscapes. This renewal is a testament to the value we deliver, and we’re excited to drive further innovation and growth in how users can search and identify their content."
The Impact on Media and Entertainment Industry
This renewed agreement significantly strengthens Veritone's presence in the media and entertainment sector. It symbolizes a commitment to aiding enterprises in optimizing content distribution while promoting audience engagement and maximizing revenue opportunities. Veritone’s innovative approach aligns seamlessly with industry needs and ensures that both CBS News and its affiliates remain at the forefront of content accessibility and viewer engagement.
About Veritone
Veritone (NASDAQ: VERI) is a pioneering force in the field of human-centered enterprise AI solutions. By providing services to notable industries including media, entertainment, the public sector, and talent acquisition, Veritone empowers brands to operate efficiently. Their leading platform, aiWARE, integrates a vast ecosystem of machine learning models to convert data into actionable intelligence. This blend of human insight and advanced AI technology enhances the potential for organizations to solve complex challenges and achieve unprecedented results.
Frequently Asked Questions
What is the significance of Veritone's renewed agreement with CBS News?
This agreement solidifies Veritone's role as a premier provider of content licensing and expands their offerings to include local news content from CBS Owned Stations.
How does aiWARE™ benefit CBS News and Stations?
aiWARE enhances content management by providing precise, time-correlated metadata, which allows for advanced search capabilities and improved rights management.
What types of content can creators access through this licensing agreement?
Creators can access millions of hours of both archival and breaking news content from CBS News, enriching their storytelling potential.
How does this partnership impact the media and entertainment industry?
The partnership strengthens media companies' capabilities in optimizing content distribution and enhancing audience engagement strategies.
What does Veritone aim to achieve through this agreement?
Veritone aims to drive further innovation and growth in content accessibility and enhance viewer experiences across digital platforms.
