UserTesting Aims to Transform Non-Profit Impact with Insights
UserTesting Unveils 'Insights for Impact' for Non-Profits
UserTesting has announced an exciting new initiative, 'Insights for Impact', designed specifically for non-profits. This program aims to harness the power of human insights to help organizations drive meaningful change. Building on their commitment to social equity and sustainable practices, UserTesting is replacing its previous program, OneWorld, with this impactful new offering.
Empowering Non-Profits with Actionable Insights
Corey Hatcher, UserTesting's Head of ESG and Chief of Staff, conveyed the importance of understanding human experiences: "At UserTesting, we believe human understanding is the foundation of meaningful change. With Insights for Impact, we’re empowering non-profits to amplify their missions through tools, training, and insights that drive real results.”
Program Features
The 'Insights for Impact' program offers several vital resources for non-profits striving to enhance their effectiveness:
- Platform Access: Complimentary licenses and options for discounted ongoing usage ensure that non-profits can access premium tools without a significant financial burden.
- Audience Targeting: Organizations can gain real-time feedback that aids in validating ideas and refining campaign strategies to better reach their target audiences.
- Learning Resources: Free certifications and on-demand training empower teams by bolstering their skills and knowledge.
- Community Collaboration: Participants are encouraged to share best practices and learn from their peers, creating a support network focused on shared goals.
Simplified Applications for Greater Reach
Recognizing the challenges faced by non-profits, 'Insights for Impact' has streamlined its application process. This initiative specifically prioritizes organizations that align with critical United Nations Sustainable Development Goals (UNSDGs). These include initiatives aimed at poverty reduction, reducing inequalities, and taking climate action.
A Proven Commitment to Non-Profits
Since its inception, UserTesting has established a legacy of supporting non-profits in their pursuit of impactful change. Over the years, organizations such as Kiva and many others have leveraged UserTesting’s insights to optimize their programs and campaigns, demonstrating the powerful impact of informed decision-making.
The launch of 'Insights for Impact' marks a significant deepening of UserTesting's commitment to empower non-profits, equipping them with the actionable insights needed to achieve their goals and create meaningful change.
Applications for the program are currently open, welcoming interested organizations to learn more and get involved.
About UserTesting
UserTesting is recognized globally as the leading provider of human insights. By enabling teams to collaborate with their customers, it drives continuous innovation and adapts to the dynamic market landscape. The unique combination of advanced technology and real human feedback allows organizations to make faster and smarter decisions, ultimately enhancing customer experiences and improving products. Trusted by over 3,000 businesses, including 75 of the Fortune 100, UserTesting empowers companies to transition from reactive to proactive approaches in addressing customer needs.
Frequently Asked Questions
What is 'Insights for Impact'?
'Insights for Impact' is a program launched by UserTesting that focuses on providing non-profits with tools and insights to enhance their missions.
Who can apply for the 'Insights for Impact' program?
Non-profits aligned with specific United Nations Sustainable Development Goals (UNSDGs) are prioritized for the program.
What resources are included in the program?
The program includes free platform access, audience targeting tools, learning resources, and opportunities for community collaboration.
How can non-profits benefit from UserTesting's offerings?
UserTesting’s offerings allow organizations to gather actionable insights, refine strategies, and ultimately drive impactful changes in their programs.
When are applications open for the program?
Applications for 'Insights for Impact' are currently open, inviting non-profits to participate and gain access to valuable resources.
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