UPM Raflatac Introduces OptiCut™ WashOff Labels
UPM Raflatac, a prominent global supplier in sustainable labeling solutions, has recently launched its OptiCut™ WashOff linerless label. This innovative product is tailored specifically for returnable and reusable plastic food containers such as polypropylene (PP), high-density polyethylene (HDPE), and polyethylene terephthalate (PET) crates, commonly used in food logistics.
Meeting the Demand for Sustainability
As consumer preferences shift towards sustainability and evolving regulations, UPM Raflatac aims to address these needs with its latest product. The WashOff label is now available and offers a unique solution that promotes responsible plastic packaging reuse, contributing to environmentally friendly practices.
Features of the OptiCut WashOff Label
This high-performance linerless label is compatible with most direct thermal printers and weighing scales, ensuring versatility in various applications. It also boasts excellent washability, allowing for easy removal without adhesive residue, whether in industrial processes or home washing machines.
Enhanced Benefits Across the OptiCut Portfolio
The OptiCut WashOff label is part of a larger portfolio that emphasizes the same advantages as other OptiCut products. These benefits include:
- Outstanding adhesion with clean cutting on various surfaces.
- Reduced maintenance costs.
- Increased efficiency with a prolonged maintenance cycle.
- Flexibility in printing and cutting to any length.
CarbonNeutral® Certification
All products within the OptiCut linerless range hold CarbonNeutral® certification from Climate Impact Partners, adhering to the CarbonNeutral Protocol. UPM Raflatac is committed to minimizing its internal emissions, and any unavoidable greenhouse gas emissions linked to this product have been offset through high-quality carbon credits. This enables partners to confidently promote their printed labels as CarbonNeutral® certified.
Commitment to Innovation and Sustainability
Andoni Rodriguez, Director of Business Segment Logistics, Retail, Office & Linerless at UPM Raflatac remarks, "As retailers, HORECA, and logistics companies increasingly adopt returnable and reusable containers, we are excited to introduce this wash-off solution. Our experience and extensive distribution network for linerless products empower our partners to leverage the benefits of the OptiCut WashOff label. This launch reflects our dedication to innovation and assisting customers on their sustainability journey."
About UPM Raflatac
UPM Raflatac is renowned for its high-quality self-adhesive paper and film products that include label materials, graphic solutions, and removable self-adhesive products. With operations in 13 factories and a vast distribution network, UPM Raflatac remains a growth leader within UPM, employing approximately 3,100 people. In 2023, sales reached nearly EUR 1.5 billion (USD 1.6 billion), showcasing the company's robust market presence and commitment to innovation.
Frequently Asked Questions
What is the OptiCut WashOff label?
The OptiCut WashOff label is a linerless labeling solution designed for reusable plastic food containers, featuring excellent washability without adhesive residue.
How does the WashOff label promote sustainability?
It supports the reuse of plastic containers, aligns with consumer demand for greener products, and is part of a CarbonNeutral® certified portfolio.
Who is UPM Raflatac?
UPM Raflatac is a global supplier of sustainable labeling solutions, focusing on self-adhesive paper and film products with a strong commitment to environmental responsibility.
What industries can benefit from the WashOff labels?
Retail, HORECA (hotel, restaurant, café), and logistics industries can leverage these labels for streamlined operations and enhanced sustainability.
Where can I find more information about UPM Raflatac’s products?
For more detailed information, you can visit the UPM Raflatac website where they provide comprehensive insights into their range of labeling solutions.
