Unveiling Key Insights for Insurance Marketers
In today's rapidly evolving digital landscape, understanding the nuances of insurance data is essential for successful marketing strategies. AM Best is excited to collaborate with the Insurance Marketing & Communications Association (IMCA) CMO Council for an insightful webinar dedicated to this critical topic.
What to Expect from the Webinar
Titled “By the Numbers: What Insurance Marketers Should Know About Insurance Data,” this event promises to deliver valuable insights into the world of insurance data. Scheduled for a future date, the webinar will provide attendees with the opportunity to engage with a panel of experts who will share their knowledge and experiences.
Panel Discussion Highlights
During the session, participants can look forward to discussions on:
- Innovative applications of data and predictive analytics being utilized in marketing.
- Important metrics and ratios insurance marketers need to know for effective communication with peers and stakeholders.
Meet the Esteemed Panelists
The panel will feature a diverse group of industry professionals:
- Satvinder Kaur, a digital, artificial intelligence and marketing consultant who brings a wealth of experience.
- Jeff Bair, former head of independent agent marketing and distribution at Foremost Insurance.
- Dave Evans, senior associate at Aartrijk and a key member of the IMCA CMO Council.
- Lori Chordas, senior associate editor at AM Best, contributing valuable editorial insights.
Participate and Engage
Event registration is open, and attendees are encouraged to submit questions in advance during registration or via email. The webinar will be available in both video and audio formats to accommodate various preferences, and playback options will be provided shortly after the event.
Accessing Webinar Playback
Even for those unable to attend the live session, registration allows for access to the playback and transcript, making it easy to catch up on this vital information at your convenience.
About AM Best
AM Best is a prominent global credit rating agency, news publisher, and data analytics provider, deeply specialized in the insurance sector. With a strong presence around the globe, AM Best conducts business in over 100 countries, maintaining regional offices in major cities such as London, Amsterdam, Dubai, Hong Kong, Singapore, and Mexico City. For additional details, interested parties can explore AM Best's offerings and resources through their official website.
Frequently Asked Questions
What is the main focus of the webinar hosted by AM Best and IMCA?
The webinar aims to educate insurance marketers on effective utilization of insurance data and analytics in their strategies.
Who are the panelists featured in this webinar?
The panel includes experts like Satvinder Kaur, Jeff Bair, Dave Evans, and Lori Chordas who bring diverse insights from their respective fields.
Can participants ask questions during the webinar?
Yes, participants can submit questions during registration or email them to ensure they are addressed during the session.
Is the webinar available for playback?
Yes, registered attendees will receive access to playback and transcripts of the webinar shortly after its conclusion.
How can I learn more about AM Best?
More information about AM Best and its services can be found on their official website.
