Taco Bell Teams Up with Tony Hawk for Luxe Cravings Box
Taco Bell has joined forces with skating legend Tony Hawk to introduce the Build-Your-Own Luxe Cravings Box, designed to provide fans with a unique dining experience and unlock exclusive in-game rewards in Tony Hawk's Pro Skater™ 3 + 4. This collaboration aims to empower fans to make the most out of every dollar spent while feasting on Taco Bell’s delectable offerings.
Unveiling the Build-Your-Own Luxe Cravings Box
The new Build-Your-Own Luxe Cravings Box (BYOLCB) represents Taco Bell's commitment to value, catering specifically to those who want customization in their meals. Fans will have access to different price points, including $5, $7, and $9 Luxe Cravings Boxes, allowing them to create a meal that suits their tastes without breaking the bank.
Affordable Yet Flavor-Packed
This collaboration highlights Tony Hawk's legendary Taco Bell allowance, which he used to stretch every dollar effectively. His customized box allows fans to enjoy a variety of mouthwatering items, including a Cheese Quesadilla, Crunchy Taco, Chips & Nacho Cheese Sauce, and a refreshing medium Lipton® Iced Tea, emulating the meal that fueled his skating escapades.
Unlock In-Game Rewards with Your Meal
Starting from July 11, every order of a Luxe Cravings Box will unlock unique in-game rewards in Tony Hawk's Pro Skater™ 3 + 4. Each week, players will receive exclusive items such as the Salsa Verde Skateboard and Taco Bell Hoodie just by enjoying their meal.
Rewards for Loyal Fans
As an added incentive, Taco Bell Rewards Members will be given a chance to claim limited-edition custom skateboard decks, with a few autographed by Tony Hawk himself. This exciting offer, along with demo codes for early game access, makes it appealing for both fans of Taco Bell and the skateboarding community.
Creating a Legendary Experience Together
Taco Bell's Chief Marketing Officer, Taylor Montgomery, expressed the brand's dedication to offering bold flavors and unbeatable value. The collaboration with Tony Hawk exemplifies the brand's mission to engage with new fans and satisfy those who already crave their food. This partnership not only demonstrates their ability to provide craveable meals but also to tap into the gaming community.
Bringing Taco Bell to the Game
As Tony Hawk's Pro Skater™ 3 + 4 nears its launch, Taco Bell is preparing to enhance the gaming experience with Taco Bell-themed locations in the game itself. Players will be able to skate through levels that prominently feature Taco Bell, establishing a unique connection between the racing and the restaurant world.
About Taco Bell Corp.
With over 63 years of experience, Taco Bell has made a name for itself by offering innovative Mexican-inspired food. The brand has been recognized in numerous prestigious lists, including Fast Company's World’s Most Innovative Companies. Taco Bell continues to focus on providing craveable and affordable meals that appeal to a wide audience.
Frequently Asked Questions
What is the Build Your Own Luxe Cravings Box?
The Build Your Own Luxe Cravings Box allows customers to choose their meal options at different price points to create a meal that fits their taste and budget.
When can I start ordering the Luxe Cravings Box?
The Luxe Cravings Box will be available starting July 11.
What kind of in-game items can be unlocked?
Customers will have the opportunity to unlock exclusive in-game items, including a Salsa Verde Skateboard among others.
How can I become a Taco Bell Rewards Member?
You can sign up for Taco Bell Rewards through their app or website to receive exclusive offers and updates.
Can I order the Tony Hawk's Pro Skater Bundle for delivery?
Yes, the Tony Hawk's Pro Skater Bundle is available through the Uber Eats app for delivery, for a limited time only.
