Good News for Dog Lovers: Two Bitch™ Bourbon Partners with the AKC
Two Bitch™ Bourbon, a family-owned brand with a knack for memorable, one-of-a-kind releases, is announcing a national sponsorship with the American Kennel Club (AKC). It’s a natural fit: a shared love of great bourbon and responsible dog ownership. The announcement lands in September, right when AKC Responsible Dog Ownership Month and National Bourbon Heritage Month overlap—a perfect moment to celebrate dogs, craftsmanship, and the community that rallies around both.
Bourbon Roots, Dog-Loving Story
Joe and Lauren Luby founded Two Bitch™ Bourbon in 2016, building a brand with real heart behind the label. The name comes from their two rescue Doberman sisters, Miss Scarlett and Sage, whose story shapes the company’s ethos and everyday decisions. Now the official bourbon sponsor of the AKC, Two Bitch™ Bourbon will be showing up at AKC events throughout the year. The presence helps grow the brand and, just as important, amplifies the AKC’s mission to encourage thoughtful, responsible care for dogs.
Showing Up for the Community
This partnership isn’t just a logo on a banner. Two Bitch™ Bourbon is launching a new affiliate fundraising program designed to support dog rescues and shelters. Participating organizations can earn a share of revenue from online sales made by their supporters, turning everyday purchases into tangible help for dogs in need. As co-founder Joe Luby notes, the effort folds neatly into their long-term goal: strengthening the bond between people and dogs by investing in the groups that care for them.
Bourbons with Character
Two Bitch™ Bourbon is known for well-crafted releases that feel personal, not generic. The lineup spans profiles and formats so enthusiasts can find a favored pour—or try something new. You’ll see names like Eureka Gold™, Small Batch with Bite™, Single Barrel Select, and Pack Leader Reserve™, each recognized for a distinct flavor experience. The throughline is care: careful selections, careful blending, and an eye for character that rewards a slow sip.
One Mission: Dogs and Good Bourbon
What sets Two Bitch™ Bourbon apart is how the bottle connects back to the cause. Every release carries a piece of the company’s story and its partnership with the AKC, tying quality spirits to the well-being of dogs. Their line says it plainly: “For the love of dogs, bourbon & good times!” It’s a toast, yes, but also a reminder of why the work matters: better bourbon, better care, better community.
How to Find It
If you’re curious to explore the range, Two Bitch™ Bourbon offers online ordering with shipping available to over thirty states. That reach makes it easy to enjoy a thoughtful pour while backing a brand that keeps dogs at the center of its decisions. Order, share, and—when it fits—support participating rescues and shelters through the affiliate program.
Frequently Asked Questions
What does the Two Bitch™ Bourbon and AKC sponsorship actually do?
It pairs a family-owned bourbon brand with the American Kennel Club to spotlight responsible dog ownership and canine welfare. The timing highlights both AKC Responsible Dog Ownership Month and National Bourbon Heritage Month, bringing two communities together around shared values.
How will the affiliate fundraising program support rescues and shelters?
Participating organizations can earn a portion of revenue from online sales made by their supporters. In practice, that means everyday purchases can funnel money back to dog rescue efforts and help the groups doing hands-on work.
Which bourbons are part of the Two Bitch™ Bourbon lineup?
The brand features Eureka Gold™, Small Batch with Bite™, Single Barrel Select, and Pack Leader Reserve™. Each is crafted for a distinct flavor experience, giving bourbon fans options across styles and releases.
When was Two Bitch™ Bourbon founded, and what inspired the name?
Joe and Lauren Luby founded the brand in 2016. The name honors their two rescue Doberman sisters, Miss Scarlett and Sage, whose story continues to guide the company’s ethos.
Where can I buy Two Bitch™ Bourbon?
You can order online, with shipping available to over 30 states. That access makes it simple to enjoy the bourbon while supporting a brand committed to dog welfare.
