Truecaller Enhances Business Communication and Trust
Built on Truecaller’s Verified Business Customer Experience Platform, the launch marks a significant improvement in trust, safety, and call pickup rates across European business communication.
Truecaller, a leading global platform for verifying contacts and blocking unwanted communication, has unveiled its Verified Business Customer Experience Platform in Europe. This innovative platform is designed to assist enterprises in building trust, increasing call pickup rates, and improving overall engagement. By transforming business calls into verified, context-driven discussions, Truecaller aims to solve a pressing issue faced by many businesses. With approximately 3,000 enterprises using the platform across more than 30 markets globally, it's clear that the solution has been well-received by both consumers and businesses alike.
The rise of unanswered and fraudulent calls presents a significant hurdle in Europe, especially for industries such as banking, delivery, and transportation. Many businesses find it challenging to connect with customers who are hesitant to answer calls from unknown numbers. Truecaller's Verified Business platform addresses this challenge by ensuring that calls are both trustworthy and effective, thereby enhancing customer experience and boosting efficiency in communication.
Key Features of the Verified Business Platform
The platform includes a range of advanced features designed to improve business communication:
- Verified Caller ID: Businesses can feature their official brand names, logos, and a green "verified" badge on the user’s screen upon receiving a call, establishing immediate trust.
- Secure Calls: Truecaller enhances security for all business calls through a proprietary integrated call signing process, effectively combating call spoofing and brand impersonation.
- Call Reason: The ability for companies to inform customers about the purpose of their call, even before it is answered, ensures transparency and builds credibility.
- Call Me Back: This unique feature allows a callback signal from a non-successful call, increasing the efficiency and convenience for end-users.
- Analytics: Businesses gain access to comprehensive insights regarding calling patterns, pickup rates, conversions by call reason, and user behavior, enabling the optimization of communication strategies for better outcomes.
Words from the Leaders
Fredrik Kjell, the Chief Operating Officer at Truecaller, remarked, "Trust is everything in communication. This launch marks a major achievement towards our vision of making future communication smarter, safer, and more efficient. We’ve witnessed considerable interest from European companies, and introducing our full suite of capabilities is a pivotal milestone for us."
Truecaller is also working in partnership with local telecom providers to broaden access to this revolutionary service. Vahdat Zehtab, CEO at Telness, shared, "Earlier this year, we collaborated with Truecaller to offer a limited version of verified business calls to our customers. We are now thrilled to present the complete product's capabilities to both our current and prospective customers. The demand among our customers has been robust, and our collaboration with Truecaller is evolving into a full-scale solution offering."
Availability
The Verified Business Platform by Truecaller is now available to enterprises throughout Europe, with flexible plans accommodating startups to large enterprises.
For inquiries, please reach out to:
Andreas Frid, Head of IR & Communication
+46 705 29 08 00
About Truecaller
Truecaller plays a vital role in everyday communication for over 450 million active users, boasting more than a billion downloads since its inception. In 2024 alone, Truecaller successfully identified and blocked nearly 56 billion unwanted calls. Established in Stockholm in 2009, the company became publicly listed on Nasdaq Stockholm in October 2021. For additional information, visit business.truecaller.com.
Frequently Asked Questions
What is Truecaller’s Verified Business Customer Experience Platform?
This platform aids businesses in enhancing communication and building trust during calls with customers through verified identity features.
How does the Verified Caller ID feature work?
Businesses can display their official brand name and logo during calls, which helps in establishing trust with the caller.
What measures does Truecaller take to secure calls?
The platform incorporates an integrated call signing process that protects against call spoofing and fraud.
Can businesses gain insights from the platform's analytics?
Yes, the analytics feature offers businesses comprehensive data about calling patterns and user behavior, allowing for optimized communication strategies.
Is the service available for small businesses?
Absolutely, the Verified Business Platform offers flexible plans suitable for startups as well as large enterprises, making it accessible to all.
