Introducing TINKR: The Future of DIY Tools
TINKR is a new tool brand that aims to make DIY projects more approachable and enjoyable for people of all backgrounds. With a selection of premium tools and project kits available online and at select Target stores, TINKR is redefining what it means to engage in home improvement projects.
Creating a More Inclusive DIY Experience
Founded by innovative designer Lainy Hedaya Hoffstein, TINKR was born out of a desire to break away from the intimidating nature of traditional tools. Lainy’s own experience assembling furniture sparked a vision to transform home improvement into a delightful and accessible activity for everyone, not just the seasoned experts.
The Philosophy Behind TINKR
Lainy believes that tools should be welcoming, beautiful, and user-friendly. She states, "For too long, tools have been treated like garage gear—intimidating, unappealing, and built around a narrow idea of who a builder is. TINKR is here to change that." This philosophy highlights TINKR’s commitment to creating tools that blend form and function.
A New Approach to DIY Tools
TINKR’s product development focuses on comfort and ease of use. Each tool is designed with rounded handles and soft-touch grips to accommodate a variety of users. Additionally, the inclusion of Quick Start Guides and QR codes for access to a library of instructional videos enhances the user experience, making DIY accessible to all.
Tool Collections to Inspire Your Next Project
The debut collection from TINKR features modern colorways such as Sage and Midnight, catering to the aesthetic preferences of today's consumers. The product range includes essential tool kits, project-specific kits, and individual tools designed for various needs.
Essential Tool Kits
- DIY Essentials Kit ($19.99) – Includes a hammer, ratchet screwdriver, level, tool holder, nails, and screws.
- Home Essentials Kit ($29.99) – Adds a wrench, Allen key, and canvas roll-up tool case for expanded versatility.
- Modern Tool Kit ($79.99) – Comprehensive set including hammer, ratchet screwdriver, tape measure, wrench, 14-piece Allen key set, level, pliers, and knife.
Project Kits for Every Task
- Furniture Assembly Kit ($24.99) – Comes with hammer, ratchet screwdriver, Allen tool screws, floor cover, and knee pads.
- Painting Kit ($24.99) – Complete with brushes, rollers, tape, and trays to achieve a clean finish.
- Wall Patch Kit ($24.99) – Includes putty knife, drywall patches, spackle, tape, sanding sponges, rags, and more.
- Hanging Kit ($24.99) – Features hammer, level, ratchet screwdriver, screws, nails, support holders, and hooks.
Individual Tools
- 12 oz Hammer ($10.99) – Compact and balanced for everyday use.
- 18-ft Tape Measure ($7.99) – Durable with easy-to-read markings.
- Ratchet Screwdriver – 6 Bit ($10.99) – Versatile with interchangeable bits and an ergonomic handle.
- Utility Knife ($7.99) – Sleek and sharp, designed for comfort.
Where to Find TINKR
TINKR products are now available for purchase at ShopTINKR.com as well as in select Target stores across the country, offering customers a chance to explore the new line of innovative tools firsthand.
About TINKR
TINKR is committed to transforming the DIY landscape for a new generation. With its focus on design-driven products, curated project kits, and beginner-friendly guidance, TINKR makes home improvement feel empowering rather than overwhelming.
Frequently Asked Questions
What is TINKR?
TINKR is a modern DIY tool brand that offers tools and project kits designed to make home improvement accessible and enjoyable.
Who founded TINKR?
TINKR was founded by Lainy Hedaya Hoffstein, who sought to create a more inclusive and design-driven approach to tools.
Where can I buy TINKR products?
TINKR products are available at ShopTINKR.com and at select Target stores nationwide.
What makes TINKR tools different?
TINKR tools are designed with user comfort in mind, featuring soft-touch grips and ergonomic designs, along with easy-to-follow guides for DIY projects.
What types of products does TINKR offer?
TINKR offers essential tool kits, project-specific kits, and individual tools to cater to a wide range of home improvement needs.
