Tambourine Wins Seven Viddy Awards for Video Production
Tambourine, a leading marketing technology company based in Fort Lauderdale, has made a remarkable impact in the hospitality sector by earning seven prestigious Viddy Awards this year. The company's Photo and Video Production Division has distinctly stood out for its creative excellence and innovative approach in video production.
A Celebration of Creative Excellence
The Viddy Awards, organized by the Association of Marketing and Communication Professionals, are known for honoring outstanding creative achievements in video. Tambourine's success at this year's competition signifies a recognition of its dedication to high-impact visual storytelling within the hospitality industry.
Insights from the Leadership Team
Paige Ferman, Sr. Director of Content Marketing & Production at Tambourine, expressed pride over this accomplishment. She stated, "This recognition celebrates the remarkable work of our production team and the trust our partners place in us. It's incredibly rewarding to bring these stories to life through video, and we're proud to share these wins with our clients." Her words highlight the meaningful relationships and collaborations that have enabled Tambourine to excel in its field.
Highlighting Award-Winning Campaigns
This year's Viddy Awards recognized a few standout campaigns, primarily focusing on the vibrant narrative of The Bahamas and its diverse island offerings.
A Lifetime of Islands Campaign
One of the notable award-winning videos, “It's Not One Island. It's a Lifetime of Them,” was created for The Bahamas Ministry of Tourism & Aviation. This campaign aims to shift perceptions of the Bahamas from being seen as a single vacation destination to highlighting its multitude of islands and diverse experiences. The initiative was effectively communicated through five stunning videos that resonated across various media platforms, including television and social channels.
Collaboration with Lenny Kravitz
A critical element of this successful campaign was the collaboration with acclaimed Bahamian-American artist Lenny Kravitz. His involvement added authenticity and appeal, setting the stage for the message that The Bahamas offers an ongoing adventure rather than just a single travel location.
The Color of Creativity in Meetings
The Viddy Awards also recognized the creative efforts of Caribe Royale Orlando with a campaign titled “Color Outside the Lines.” This initiative includes a video that showcases the resort's extensive event spaces, creatively designed to reflect its dynamic and versatile approach to event planning and management.
Innovative Hotel Web Solutions
Tambourine's campaign “The Only Hotel Website That Gets Better with Age” was another recipient of recognition. This initiative challenges the usual approach towards hotel websites, emphasizing a model where websites evolve gracefully over time, enhancing user experience without sacrificing quality or relevance.
A Commitment to Excellence
The consistent success of Tambourine in the Viddy Awards reaffirms the company’s commitment to delivering exceptional marketing solutions and high-quality video production. Their expert approach to hospitality marketing has established them as a leader in the industry, demonstrating the effectiveness of integrating creativity with technological advancement.
About Tambourine
Tambourine is acknowledged as a global frontrunner in hotel marketing technology. The company provides integrated solutions that not only drive direct revenue but also tackle the hospitality industry's most challenging commercial problems. Its impressive product suite spans across sales, marketing, revenue management, and reservations, all while maintaining a focus on superior service and high-quality design.
Frequently Asked Questions
What did Tambourine win at the Viddy Awards?
Tambourine won seven Viddy Awards for excellence in video production highlighting their creativity and effectiveness in marketing campaigns.
Who awarded Tambourine the Viddy Awards?
The Viddy Awards, presented by the Association of Marketing and Communication Professionals (AMCP), recognized Tambourine’s work.
What campaign was notable for Tambourine at the awards?
The “It's Not One Island. It's a Lifetime of Them.” campaign for The Bahamas Ministry of Tourism was among the award-winning entries.
How does Tambourine contribute to the hospitality industry?
Tambourine delivers innovative marketing technology solutions that enhance revenue and streamline operations for hotels and resorts worldwide.
What is the focus of Tambourine's video campaigns?
The focus is on high-impact storytelling that effectively promotes the unique offerings of destinations in the hospitality industry.
