Premier Sotheby's International Realty Expands Marketing Team
In a significant move to enhance its marketing efforts, Premier Sotheby's International Realty has appointed Kayla Fleeman as the senior regional marketing director for the Sarasota area. This strategic decision marks a pivotal effort in rolling out the company's refined regional marketing service model, aimed at providing exceptional support for global real estate advisors, tailored strategies, and more effective brand alignment.
Kayla Fleeman's Expertise in Real Estate Marketing
Fleeman joins the team with over ten years of real estate marketing experience and a proven history of helping professionals boost their branding strategies, especially in the luxury segment of the market. Prior to joining Premier Sotheby's International Realty, she played a key role in the marketing team at Michael Saunders & Company, contributing to impactful branding initiatives.
Background and Community Engagement
Originally from Pennsylvania, Fleeman made her home in Sarasota after graduating from Limestone College in 2015, where she was an active participant in Division II field hockey. Together with her husband, Sean, Fleeman is raising their two daughters, Blake and Sutton, right in the vibrant Gulf Coast community.
Enhancing Regional Marketing Presence
The addition of Fleeman to the Premier Sotheby's International Realty marketing team coincides with the company's ongoing efforts to strengthen its regionally driven marketing infrastructure across various key markets in Florida and North Carolina. This expansion is supported by a dedicated internal team comprised of nearly thirty experts in different facets of the real estate industry, all working under the guidance of Chief Marketing Officer Kathy Forrester, a seasoned veteran of the field.
Commitment to Brand Elevation
Commenting on Fleeman's appointment, Kathy Forrester stated, "The addition of Kayla Fleeman as our senior regional marketing director signifies our ongoing dedication to improving global support for our advisors and enhancing brand visibility in the Sarasota region. With her extensive background in luxury real estate marketing and a deep understanding of the local market dynamics, we believe Kayla's leadership will set a new benchmark in strategic marketing collaborations, equipping our advisors with the necessary resources and insights to excel in a competitive environment."
About Premier Sotheby's International Realty
Premier Sotheby's International Realty, based in Naples, is notable for boasting over 1,200 sales professionals across 40 locations in Florida and North Carolina. This prestigious brokerage benefits from its affiliation with the renowned Sotheby's auction house, established in 1744, allowing it to maintain a strong position within the luxury real estate market. Founded by The Lutgert Companies, which has been a vital part of Southwest Florida’s business landscape since 1964, Premier Sotheby's is proud to be associated with Peerage Realty Partners.
Contact Information for Media Inquiries
For further details, media inquiries can be directed to Elise Ramer at Premier Sotheby's International Realty. She can be reached by phone at 941.587.0257 or via email at elise.ramer@premiersir.com.
Frequently Asked Questions
What is the role of Kayla Fleeman at Premier Sotheby's International Realty?
Kayla Fleeman has been appointed as the senior regional marketing director in the Sarasota area, focusing on enhancing local marketing strategies.
What is the significance of this appointment?
This strategic hire is aimed at implementing an upgraded regional marketing service model to support real estate advisors more effectively.
How does Kayla Fleeman's background support her new role?
With over a decade of marketing experience in real estate, especially in the luxury market, Fleeman is well-equipped for this position.
What are the objectives of Premier Sotheby's International Realty's marketing expansion?
The company aims to strengthen its marketing presence regionally across Florida and North Carolina, ensuring tailored support to its sales professionals.
Who oversees the marketing team at Premier Sotheby's?
The marketing team operates under the leadership of Kathy Forrester, the Chief Marketing Officer, who brings extensive industry experience.
