Strategic Alliance Between epiq Animal Health and Mars Petcare
Ohio's epiq Animal Health has embarked on an exciting journey by forming a strategic partnership with Mars Petcare US, Inc., a leading name in the pet care industry. This collaboration allows epiq to become an authorized distributor of the popular Greenies products, enhancing their reach and impact within the animal health market.
About the Partnership
The partnership marks a significant shift, as Greenies products, previously available solely through Covetrus, will now be accessible to a broader range of distributors throughout the animal health industry. This move is set to include well-loved items such as Greenies Dental Treats and Greenies Pill Pockets, which are known for their quality and effectiveness in pet care.
Benefits of Distribution
Mars Petcare has prioritized reliability and innovation as key drivers for their products, ensuring that veterinary professionals and pet owners will benefit from enhanced product availability. Their commitment to accelerating performance within the veterinary channel indicates a bright future for both companies and their target audiences.
Mars Petcare: A Leader in Pet Care
Mars Petcare stands out as more than just a mere supplier of pet products; they are dedicated to fostering pet care. With an impressive 75-year legacy, they cater to the health and nutrition of pets worldwide. The goal of Mars Petcare is clear: to create a better world for pets and strengthen the bond between pets and their owners.
A Commitment to Innovation
With a wide-ranging portfolio that serves various pet needs, Mars Petcare is committed to continuous improvement and innovation. This dedication has helped them build a holistic approach to pet health, aligning perfectly with the mission of epiq Animal Health.
The Vision of epiq Animal Health
At the core of epiq Animal Health's operations is a vision to collaborate with both manufacturers and distributors, ensuring that leading products and cutting-edge innovations are accessible to veterinary professionals and pet owners alike. Their partnership with Mars Petcare is a step towards this vision, creating a more efficient marketplace for pet care solutions.
About epiq Animal Health
epiq Animal Health operates as a value-added distributor and solutions provider within the animal health industry. They strive to enhance supply chain efficiencies and support product management while delivering effective go-to-market strategies. By leveraging industry insights and established relationships, epiq aims to create meaningful success within distribution channels.
Mission Statement of Mars Petcare
As part of Mars, Incorporated, Mars Petcare has a deep-rooted purpose that spans over a century of service and innovation. With 85,000 associates working in over 50 countries, their mission is unwavering: A better world for pets. Their extensive brand lineup serves the nutritional and health needs of pets globally.
Commitment to Veterinary Services
Mars Petcare not only focuses on products but also positions itself as a leading veterinary health provider. Through an international network of more than 2,000 pet hospitals, they offer a myriad of diagnostic services, ensuring that pets receive the highest standard of care.
Innovation in the Pet Care Sector
In addition to veterinary services, Mars Petcare is at the forefront of technological advances in the pet care industry. This includes initiatives like the WISDOM PANEL™ for genetic health screening and DNA testing for dogs, along with the WHISTLE™ GPS dog tracker. They also spearhead innovation through their LEAP VENTURE STUDIO accelerator and COMPANION FUND, driving impactful change in the pet care landscape.
Conclusion
The newly formed partnership between epiq Animal Health and Mars Petcare promises to reshape the availability of essential pet care products, enhancing the quality of life for pets and strengthening the relationship between pets and their owners. The future looks promising for both companies as they work together towards shared goals in the animal health industry.
Frequently Asked Questions
What is the focus of the partnership between epiq and Mars Petcare?
The partnership aims to allow epiq Animal Health to distribute Greenies products, enhancing market availability and supporting veterinary professionals.
What are Greenies products?
Greenies are dental treats and pill pockets designed to support pet health and nutrition while providing effective solutions for pet owners.
How does Mars Petcare contribute to pet health?
Mars Petcare is dedicated to creating a better world for pets, providing innovative products and veterinary services that cater to the needs of pets and their owners.
What is the mission of epiq Animal Health?
epiq aims to partner with manufacturers and distributors to provide industry-leading products to veterinary professionals and pet owners, enhancing the overall pet care experience.
What role does innovation play in Mars Petcare?
Innovation is central to Mars Petcare’s operations, with initiatives that include genetic health screening, GPS tracking, and partnerships driving progress in the pet industry.