Sotheby's International Realty Expands in Tennessee
Sotheby's International Realty has made a noteworthy expansion in Tennessee with the addition of Realty Center of Chattanooga joining its network. Now operating as Horizon Sotheby's International Realty, the new entity shows a commitment to growth, marking it as the sixth office established by the international brand in the state.
About Horizon Sotheby's International Realty
Horizon Sotheby's International Realty, based in Chattanooga, serves a diverse array of communities ranging from neighboring regions in Southeast Tennessee to Northwest Georgia. The firm, guided by seasoned experts Byron Kelly and Vanessa Mercer, delivers a combined 35 years of invaluable real estate experience to their clientele.
The Allure of the Chattanooga Area
Chattanooga is a remarkable location strategically placed at the intersection of the Appalachian highlands and the plains of the Deep South. Its unique appeal continues to attract families and individuals aspiring to create distinctive homes. From stunning estates perched on Lookout Mountain to magnificent mansions along the Tennessee River, the luxury properties in this region harmoniously blend historical authenticity with modern tradition.
Commitment to Excellence
Kelly emphasizes their mission by stating, "Building upon five decades of real estate leadership in Chattanooga, we will be delivering unparalleled professionalism to property sales in Southeast Tennessee and Northwest Georgia." He reassures potential clients of a premier service experience. Through collaboration with Sotheby's International Realty, they aim to extend their local expertise to a broader audience globally.
Real Estate Services and Client Benefits
Horizon Sotheby's International Realty currently boasts a talented team of 92 real estate agents and is poised for continued growth, promising enhanced service delivery to an increasing number of clients. The prestigious Sotheby's International Realty network consists of over 26,100 affiliated independent sales associates across more than 1,100 offices spanning 83 countries and territories.
Global Marketing Access
Properties associated with Horizon Sotheby's International Realty will be showcased on the renowned sothebysrealty.com global website. This not only enhances marketing efforts but also opens doors for referral opportunities, a critical aspect for brokers and clients alike. The affiliation with Sotheby's auction house contributes significantly to their marketing prowess, offering associations that elevate the visibility of their listings.
About Sotheby's International Realty
Founded in 1976 as a premier real estate service for discerning clients of Sotheby's auction house, Sotheby's International Realty has expanded its global presence to include over 1,100 offices in 83 countries. The company's operational prowess is demonstrated through its long-standing strategic alliance with Anywhere Real Estate Inc., which has promoted the growth of a franchise system empowering independently owned offices.
Support for Affiliates
Sotheby's International Realty extends vital support to its affiliates and agents through a range of resources encompassing operations, marketing, and educational initiatives. This affiliation also enhances their connection to the historic Sotheby's auction house, founded in 1744, offering an unmatched prestige in the marketplace.
Frequently Asked Questions
What is the purpose of the expansion in Tennessee?
The expansion aims to increase Sotheby's presence in Tennessee and enhance service quality through Horizon Sotheby's International Realty.
Who are the owners of Horizon Sotheby's International Realty?
Horizon Sotheby's International Realty is owned and operated by Byron Kelly and Vanessa Mercer, who bring extensive real estate expertise.
What benefits does association with Sotheby's offer?
Association with Sotheby's provides access to global marketing, referrals, and enhances the visibility of property listings.
How many real estate agents are part of Horizon Sotheby's?
The firm currently employs 92 real estate agents, with plans for further expansion.
What is the impact of being part of the Sotheby's network?
Being part of Sotheby's network grants broader exposure, resources for agents, and a prestigious affiliation that appeals to luxury property buyers.
