Singing Machine Teams Up with BYD for Innovative Karaoke Experience

Singing Machine and BYD Launch Groundbreaking Karaoke Initiative

Fort Lauderdale-based Algorhythm Holdings, Inc. has exciting news to share: its subsidiary, The Singing Machine Company, a leading name in consumer karaoke, has partnered with BYD, a global leader in new energy vehicles, along with Stingray, a prominent music and technology firm. This innovative collaboration aims to integrate a unique karaoke experience into BYD's vehicles.

Introducing the In-Car Karaoke Microphone

As one of the largest consumer karaoke companies worldwide, Singing Machine is set to launch a state-of-the-art karaoke microphone designed for use in cars. This system will facilitate seamless integration with both the Stingray Karaoke app and BYD’s advanced infotainment technology. The partnership promises interactive karaoke features, including live pitch detection and vocal effects that enhance the singing experience.

Features of the New Microphone

The partnership has resulted in an innovative karaoke microphone co-developed with BYD's Automotive Product Strategy team and their New Technology Research Institute, which will be manufactured by BYD Electronics. These groundbreaking microphones are expected to debut shortly, particularly during festive events across select markets. By early 2025, this technology will be available in a broader selection of BYD's vehicles globally, with availability updates accessible from local dealerships.

Transforming Entertainment on the Road

The collaboration builds on an earlier agreement established with Stingray, which has already made the Stingray Karaoke app accessible to millions of BYD customers. The latest enhancements will introduce engaging features, such as a karaoke gaming mode that combines competition and fun with singing popular songs from varied genres, including pop, rock, and Disney classics. An exciting addition will be real-time pitch correction, ensuring that singers stay in tune throughout their performances.

Quotes from Company Leaders

Gary Atkinson, the CEO of Singing Machine, expressed his enthusiasm about this strategic partnership, stating, "We’re thrilled to be collaborating with Stingray to bring the latest karaoke technology to BYD's customers. This partnership marks a significant milestone in our journey to share the joy of karaoke with a broader audience worldwide." Similarly, Stella Li, Executive Vice President and CEO of BYD Americas, highlighted the innovative entertainment experience this partnership will create, transforming every trip into an enjoyable journey.

User-Friendly Features for All

The karaoke features of the BYD infotainment system will support multiple languages, providing an intuitive interface that allows users to explore Stingray's extensive song catalog easily. Safety is also paramount—while driving, scrolling lyrics on the central console are deactivated to ensure driver focus. Instead, passengers can enjoy the lyrics on their mobile devices, enabling them to sing along safely and effectively while on the road.

Exciting Product Features Overview

Here are some standout features of the new karaoke product:

• High-quality wireless karaoke microphones designed to integrate perfectly with BYD's infotainment system.
• Access to over 100,000 licensed songs through Stingray’s Automotive Karaoke App, featuring a variety of genres and popular artists.
• A karaoke gaming and scoring mode that allows for entertaining sing-along sessions with friends and family.
• An innovative Passenger App that ensures every vehicle occupant can participate in the karaoke experience, regardless of whether they're driving.

About Singing Machine

Singing Machine has been a pioneer in karaoke entertainment for over 40 years, offering a diverse range of products that cater to various entertainment needs. Based in Fort Lauderdale, Florida, the company is known for its innovative designs and extensive song library, making it a favorite choice for karaoke enthusiasts. In addition to their high-quality karaoke products, Singing Machine has launched the CARE-eoke initiative, aiming to use music and singing to positively impact the lives of children and adults globally.

About BYD

Founded in 1995, BYD has grown from a rechargeable battery manufacturer into a multinational powerhouse focused on new energy vehicles, rail transit, and electronics. With a presence across six continents, BYD is committed to delivering environmentally friendly technologies that promote a sustainable future.

About Stingray

Stingray is a premier global music and media company, providing an array of services in broadcasting, streaming, and advertising. Their expansive reach includes over 100 radio stations and a karaoke product line that enhances entertainment experiences in various environments.

Frequently Asked Questions

What is the Singing Machine and BYD partnership about?

The partnership aims to integrate karaoke technology into BYD's cars, featuring a new in-car karaoke microphone and the Stingray Karaoke app.

When will the karaoke microphone be available to consumers?

The microphone is set to debut during festive events, with broader availability expected in early 2025 across select BYD vehicles.

What are the main features of the new karaoke system?

Features include access to a vast song catalog, karaoke gaming modes, real-time pitch correction, and a Passenger App for lyric display.

How does the karaoke system ensure passenger safety?

While driving, scrolling lyrics are disabled on the center console, allowing only mobile devices to display lyrics for passengers to safely sing along.

Where can I learn more about Singing Machine products?

For additional information about Singing Machine and its products, visit www.singingmachine.com.

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