Introducing SIMPLi's Latest Launch
The regenerative organic pantry staples brand marks its largest product expansion to date, with first-ever sourcing from Africa, North America, and Italy
SIMPLi, the renowned regenerative organic pantry staples brand, is thrilled to announce an impressive new lineup of 10 Regenerative Organic Certified® products. This launch represents a significant milestone for the brand as it broadens its portfolio, which now includes extra virgin oils, lentils, heirloom beans, and ancient grains. This ambitious expansion reflects SIMPLi's commitment to scaling regenerative organic agriculture while providing transparent, high-quality, and intentional essentials for everyday cooking.
All products in this new collection are Regenerative Organic Certified®, a certification that emphasizes not only organic farming but also prioritizes the health of soils, animal welfare, and support for farmers. With these new offerings, SIMPLi expands its sourcing to include ingredients from the United States, Canada, Mexico, Italy, Kenya, and Ethiopia for the very first time.
“This launch showcases our vision of growth at SIMPLi,” said Sarela Herrada, one of the co-founders and co-CEOs of the company. “Innovation goes beyond merely releasing new products; it is about nurturing a resilient food ecosystem and making these nutrient-rich pantry staples accessible through ingredients used daily.”
New Product Categories
Regenerative Organic Certified® Oils
The new oils introduced by SIMPLi include:
- Extra Virgin Avocado Oil: A pioneering U.S. product, this oil is sourced from regenerative farms in Oromia, Ethiopia. High in monounsaturated fats and antioxidants, it is excellent for various cooking methods.
- Greek Extra Virgin Olive Oil: Pressed from early-harvest Koroneiki olives in Greece, this oil is notable for its purity and health benefits.
- Spanish Extra Virgin Olive Oil: Sourced from Andalucía, Spain, this robust oil bolsters heart health with its polyphenol-rich composition.
- Pure Avocado Oil: Perfect for high-heat cooking and debuting with exclusivity at select retailers, this oil highlights the brand's continuous commitment to quality.
Regenerative Organic Certified® Lentils, Beans, and Grains
Also part of the new collection are:
- Pinto Beans: A creamy, classic legume sourced from Idaho, emphasizing the importance of domestic regenerative agriculture.
- Black Lentils: A firm and protein-rich lentil variety cultivated in Saskatchewan, Canada, designed to hold its shape when cooked.
- Green Lentils: Versatile and earthy in flavor, these lentils are excellent for various dishes and are sourced similarly from Canada.
- Red Lentils: Known for their mild flavor, these lentils are cultivated using regenerative methods in Canada, bringing healthy options to the kitchen.
- Fava Beans: This nutrient-rich legume offers a creamy texture and is grown in Peru, making a delicious and fiber-rich addition to recipes.
- Farro: An ancient grain recognized for its nutty flavor, this is the first SIMPLi product sourced from Italy, underscoring the brand’s dedication to quality-crafting traditions.
SIMPLi maintains a high standard for quality by testing all products through both in-house and accredited labs to ensure they are free from harmful pesticides and pollutants. The sourcing philosophy centers around soil health, with a commitment to delivering nutrient-dense pantry staples in sustainable, recyclable packaging.
With these new offerings, SIMPLi solidifies its place as a leader in regenerating organic pantry essentials, proving that conscientious sourcing, stringent quality standards, and practicality can thrive together.
The brand's latest Regenerative Organic Certified® products are now available at Whole Foods Market nationwide, as well as selected retailers and online at eatsimpli.com.
About SIMPLi
SIMPLi is dedicated to making nutritious, organic pantry staples accessible to all, helping families lead healthier lives without sacrificing ethics or quality. From single-origin beans and legumes to whole grains, oils, spices, and superfoods, SIMPLi strives to create a healthier community and planet. Their products are readily available across retail and food service platforms, or online at eatsimpli.com.
Frequently Asked Questions
What types of new products are launched by SIMPLi?
SIMPLi has introduced ten new Regenerative Organic Certified® products including oils, lentils, beans, and grains.
Are SIMPLi products certified?
Yes, all new offerings are Regenerative Organic Certified®, which focuses on soil health and sustainable farming practices.
Where can I purchase SIMPLi products?
SIMPLi products are available at Whole Foods Market stores and other selected retailers, as well as online.
Who is behind SIMPLi?
SIMPLi was co-founded by Sarela Herrada, who focuses on delivering high-quality, sustainable food products to consumers.
What is the mission of SIMPLi?
SIMPLi aims to promote regenerative agriculture while providing healthy, nutrient-dense food options for families through its pantry staples.
