Shifting Workplace Values Among Canadian Workers Today

Understanding Changing Values in the Canadian Workplace
There is a noticeable transformation occurring within the Canadian workforce, revealing that the priorities and values of employees differ significantly across generations. A recent study sheds light on this shift, highlighting the unique perspectives of younger generations on factors such as job stability, sustainability, and the overall purpose of work. This research uncovers what Canadians truly seek in their professional lives and how these desires influence employer expectations.
The Importance of Purpose and Impact
In today's job market, many Canadians are increasingly drawn to positions that allow them to contribute positively to society. The survey indicates a remarkable trend, with 61% of respondents affirming the significance of working in an industry that benefits people. This sentiment is particularly strong among Millennials and Gen Z, where 68% and 65% respectively share this value. Furthermore, the emphasis on sustainability has grown, with 52% of the overall respondents expressing the desire to work for organizations committed to sustainable practices. This figure rises even higher among younger employees at 58%.
Rise of Purpose-Driven Careers
The push towards finding purposeful employment is receiving keen attention from industry leaders. Leah Pearson, Senior Director of Human Resources at First Onsite, emphasizes that organizations must adapt, stating, "Purpose is a talent magnet, and the desire to make a positive impact remains a powerful motivator in the workforce, especially among younger generations." As industries evolve, the call for disaster restoration firms, among others, to take larger strides in supporting communities and environmental initiatives has never been clearer.
Challenges Faced by Workers
Despite the strong desire for purpose and sustainability, many Canadians still face significant challenges in accessing essential resources like healthcare. The survey reveals that more than 22% of Canadians lack a primary healthcare provider, a figure that climbs to over 25% when focusing on younger generations, indicating a critical gap that employers need to address through supportive health benefits.
Job Security Concerns
Job stability is another pressing issue in the current landscape. Concerns regarding geopolitical shifts and economic fluctuations weigh heavily on the workforce, particularly for Gen Z and Millennials, where worries stand at approximately 43% and 42%, respectively. Notably, the anxiety surrounding climate change and its potential impact on job stability cannot be overlooked, with 19% of the workforce expressing concern about how climate-related events may disrupt employment.
The Evolution of Employee Wellbeing
The focus on employee wellbeing continues to be a crucial point of discussion. Several studies indicate that health and wellness are essential needs across all age demographics, with over 85% of Canadians perceiving wellbeing as a fundamental human right, rather than a mere benefit. There's a solid agreement across workplaces that prioritizing mental health and creating supportive environments are vital for fostering productive and thriving teams.
Creating a Supportive Environment
Organizations are being urged by experts like Leah Pearson to reconsider how they approach wellbeing strategies, urging for a holistic commitment rather than superficial solutions. This commitment entails embedding wellbeing initiatives within all workplace practices and policies. “This is a clear call to action for HR leaders everywhere. Wellbeing must be embedded into every aspect of the workplace, not as a perk, but as a core responsibility,” Pearson stated.
About First Onsite
First Onsite Property Restoration stands tall as one of the largest providers of emergency response and reconstruction services in North America. With over 2,500 employees operating from more than 100 locations throughout Canada and the U.S., First Onsite is dedicated to making a difference. Their culture focuses on harnessing the human potential of their team members, and they strive for excellence in helping clients restore and rebuild their lives.
As a subsidiary of FirstService Corporation, First Onsite continues to expand, emphasizing a culture of integrity and purpose-driven service. With a collective mission to aid communities effectively, they advocate for the importance of sustainability and employee wellbeing, showcasing an exemplary model for workplaces across the region.
Frequently Asked Questions
1. What are the main findings of the Canadian workplace study?
The study reveals that younger generations, especially Millennials and Gen Z, prioritize purpose, sustainability, and job stability above traditional employment metrics.
2. How important is sustainability to Canadian workers?
Sustainability is highly valued; 52% of Canadians want to work for environmentally conscious organizations, rising to 58% among younger generations.
3. What challenges do Canadian workers face regarding healthcare?
Many workers report not having a primary healthcare provider, highlighting a critical gap that employers should address through supportive health benefits.
4. How do geopolitical factors affect job security among workers?
Concerns about geopolitical events, such as trade protectionism, significantly affect job security perceptions, especially among younger workers.
5. What steps can organizations take to promote employee wellbeing?
Organizations should embed wellbeing into workplace culture, viewing it as a core responsibility rather than a simple benefit, ensuring that mental health is prioritized within their strategies.
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