Shapiro+Raj Dominates Strategic Insights, Leading Industry Again
Shapiro+Raj Achieves Top Ranking in Strategic Insights
Shapiro+Raj has once again demonstrated its industry leadership by being named the number one Strategic Consultancy worldwide in the renowned 2024 Greenbook Research Industry Trends (GRIT) Report. This marks the firm's third consecutive year at the top, a commendable achievement among major firms and global consulting leaders.
The Importance of the GRIT Report
The GRIT Report serves as an essential benchmark of excellence in the research industry, evaluating various firms based on extensive feedback from clients and industry peers. It reflects real-world impact and substantial strategic expertise. Shapiro+Raj's top position is a testament to its commitment to combining deep behavioral science with innovative strategies that empower clients to proactively shape their futures.
Statements from Leadership
"Maintaining our position as the top strategic insights consultancy for three straight years validates our unique approach to delivering transformative impact for our clients," expressed Zain Raj, the firm’s Chairman & CEO. "In a competitive landscape filled with global giants, our agility and expertise, strengthened by strong client partnerships, have been pivotal in delivering remarkable results. This recognition from our clients is both a proud and humbling acknowledgment of our efforts."
Innovative Approaches to Consulting
Shapiro+Raj’s success can be attributed to its distinctive business model, which effectively integrates social science expertise with strategic consulting. This approach allows clients to swiftly transition from insights to actionable strategies. The proprietary TechManity™ Approach, blending human-centered behavioral science with cutting-edge AI technology, has played a significant role in helping Shapiro+Raj maintain its leadership.
Future-Focused Insights
According to Chelsey Merker, SVP of Strategy and Research, "Our commitment to strategic excellence transcends traditional research practices. We aim to deliver forward-looking insights that drive meaningful business transformation, enabling our clients to tackle complex challenges and seize new opportunities." This mindset keeps the firm at the forefront of the industry.
Consistent Recognition and Innovation
Beyond being ranked first in the strategic consultancy category, Shapiro+Raj has achieved recognition as the 12th most innovative research agency in the same report. This achievement maintains its position within the top 25 for seven consecutive years. The firm’s diverse team of social scientists, data analysts, brand strategists, and creative innovators collectively empowers clients to envision and shape their futures proactively.
About Shapiro+Raj
Shapiro+Raj stands as one of the largest independent insights and inspiration firms in the U.S. It is dedicated to guiding Fortune 500 clients in shaping the future of their businesses and brands through Future-Forward Insights. Recognized as a Top 25 Innovative Research Company and the leading Strategic Insights Consultancy, Shapiro+Raj is a Nationally Certified Minority Business Enterprise. The firm operates from its headquarters in Chicago, with additional offices located in New York and Pune, India.
Frequently Asked Questions
What is the significance of the GRIT Report?
The GRIT Report is a key benchmark in the research industry evaluating firms based on client feedback and peer review, showcasing genuine market impact and expertise.
How has Shapiro+Raj maintained its top position?
Shapiro+Raj has maintained its top position through a unique approach combining behavioral science expertise with innovative strategies, allowing them to respond effectively to clients' needs.
What is the TechManity™ Approach?
The TechManity™ Approach merges human-centered behavioral science with AI technology, enabling clients to quickly transform insights into actionable strategies.
Who are the leaders at Shapiro+Raj?
Zain Raj, the Chairman & CEO, and Chelsey Merker, SVP of Strategy + Research, are key figures leading the firm’s strategic direction and commitment to excellence.
What awards has Shapiro+Raj received recently?
Shapiro+Raj has been recognized as the #1 Strategic Insights Consultancy in the GRIT report for three consecutive years and as one of the top 25 innovative research agencies.
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