Shaklee's Strategic Acquisition of Modere
Shaklee, a renowned leader in the nutrition supplement sector, has taken a significant step forward by acquiring nearly all operations of Modere through a subsidiary. This bold move includes Modere's comprehensive portfolio of trademarks, patents, and product formulas, notably featuring the celebrated Liquid BioCell® Collagen and Trim collections. The acquisition also encompasses all manufacturing and testing apparatus within Modere's North American facilities, alongside current inventories which feature key products such as Liquid BioCell®, Trim, Burn, Sculpt, and Curb.
Continuity and Innovation with Trusted Products
With this acquisition, Shaklee has secured an exclusive license to sell Liquid BioCell® Collagen under its trusted brand. Customers can expect the same high-quality collagen products they’ve enjoyed, now infused with the reliability and excellence that Shaklee guarantees. Roger Barnett, Shaklee's Chairman and CEO, expressed excitement about this acquisition, emphasizing the opportunity it presents to provide proven products to the myriad of consumers who appreciate the benefits they bring.
Empowering Former Modere Social Marketers
Alongside expanding Shaklee's product range, the company is thrilled to welcome the previous Modere Social Marketers into its community. This initiative aims to foster a collaborative environment where these individuals can share their commitment to promoting healthier lifestyles. Barnett highlighted the importance of this move to support their continued passion for wellness.
Availability of New Product Lines
All newly acquired products will be readily accessible through Shaklee's extensive network of ambassadors as well as on Shaklee’s official website. Starting from the last week of May, consumers can purchase popular items such as Liquid BioCell® Collagen, Trim, Sculpt, Burn, and Curb. This rollout marks a significant development in Shaklee’s ongoing mission to lead in the wellness sector.
A Legacy of Wellness and Sustainability
Shaklee's commitment to wellness innovation is deep-rooted, dating back to its founder, Dr. Shaklee, who revolutionized multivitamins in the U.S. over a century ago. The company has also been a trailblazer in sustainability, notably being the first global company to offset its carbon emissions completely, ensuring a net zero environmental impact. Shaklee’s products are thoroughly backed by over 110 published clinical studies which validate their safety and effectiveness.
Healthier Living for All
Currently, Shaklee markets its comprehensive range of products through over 2 million dedicated ambassadors across North America and Asia. This expansive network ensures that Shaklee can deliver vital wellness support to those seeking to enhance their quality of life. Remaining steadfast in their commitment to health, Shaklee aspires to inspire consumers to feel and look their best, enhancing vitality for years to come.
Frequently Asked Questions
What recent acquisition did Shaklee announce?
Shaklee announced its acquisition of nearly all of Modere's operations, including popular products like Liquid BioCell® Collagen and Trim.
When will the new products be available for purchase?
The new products will be available for purchase starting in the last week of May through Shaklee's ambassadors and website.
What is Shaklee's legacy in the wellness industry?
Shaklee was founded over 100 years ago by Dr. Shaklee, known for inventing the first multivitamin in the U.S. and committing to sustainability.
How does Shaklee ensure the quality of its products?
Shaklee products are backed by more than 110 published clinical studies that affirm their safety and efficacy.
What support does Shaklee provide to former Modere Social Marketers?
Shaklee welcomes former Modere Social Marketers to join its community, fostering an environment for them to promote health and wellness.