SES and ORF Extend Their Key Broadcasting Partnership
SES has exciting news to share about its extended collaboration with ORF, Austria’s largest public broadcaster, and its distribution subsidiary, ORS Group. They have renewed their multi-year contracts centered on broadcasting at the prime location of 19.2 degrees East, which is pivotal for satellite TV transmission in Austria.
Impacts of the Extended Agreement
This agreement encompasses a wide array of ORF's television channels, such as ORF 1 HD, ORF 2 HD, ORF III HD, and ORF Sport plus HD. It also includes local regional programs from various Austrian states along with a collection of ORF's radio channels, highlighting the diverse range of content subscribers can enjoy.
Significance of Satellite Broadcasting
According to Harald Kräuter, Director of Technology and Digitization at ORF, satellite broadcasting remains the leading platform for TV reception across Austria. This contract extension emphasizes their commitment to delivering high-quality programming via satellite, reaffirming that traditional linear television will continue to play a significant role in the viewing habits of Austrians for the foreseeable future.
Continued Partnership Benefits
Michael Wagenhofer, Managing Director of ORS, expressed enthusiasm about the long-standing partnership with SES. He noted that SES has been instrumental in distributing ORF's linear programming, providing crucial support for numerous national and international channels distributed by ORS. The mutual trust and collaboration between SES and ORF enhance the viewing experiences of millions.
Role of SES in Austrian Broadcasting
The partnership's longevity underscores the critical importance of satellite broadcasting in Austria. Norbert Hölzle, Global Head of Media at SES, highlighted how Austria’s varied geography makes satellite TV essential for reaching households with high-quality content. This is especially relevant for public broadcasters like ORF, which rely on consistent and dependable broadcasting methods.
Satellite TV: A Vital Resource
Over half of Austrian households depend on satellite television, making SES's satellites at 19.2 degrees East essential for delivering a variety of TV channels to approximately 2 million households. Viewers benefit from high-quality content from ORF and various international partners thanks to this vital mechanism of distribution.
The Future of Broadcasting in Austria
As SES and ORF strengthen their collaboration, there's a clear outlook for continued innovation in broadcasting practices. Together, they are set to utilize cutting-edge technology to enhance viewer experiences, proving that traditional media can adapt to meet new demands in a rapidly changing landscape.
About SES
SES aims to transform how media and connectivity are delivered all over the world. Operating a rich fleet of geosynchronous satellites and employing advanced technology, SES is at the forefront of global connectivity solutions, serving various sectors including telecommunications, government, and content provision.
Frequently Asked Questions
1. What does the renewed contract between SES and ORF entail?
The renewed contract extends satellite transmission rights for ORF’s channels, including numerous regional broadcasts, to ensure quality media access for viewers.
2. Why is satellite broadcasting important in Austria?
With diverse geographical challenges, satellite broadcasting provides a reliable solution for reaching all households, ensuring comprehensive media access throughout the country.
3. How many Austrian households rely on satellite TV?
Over 50% of Austrian households depend on satellite television for their media consumption.
4. Who are the key players involved in this broadcasting partnership?
The key players are SES, a leading satellite provider, and ORF, Austria's largest public broadcaster, working harmoniously to deliver quality content.
5. What is SES's vision?
SES strives to deliver top-tier video content and connectivity solutions globally, aiming for quality service that adapts to the evolving media landscape.
