Celebrating a New Voyage for Harry Ramsden's
Harry Ramsden's, renowned as the world's most iconic fish and chip brand, has embarked on an exciting new journey by partnering with DFDS Ferries. This partnership is set to launch in Spring 2025, introducing wonderful experiences for passengers traveling between major routes like Dover and Calais, as well as Dover and Dunkirk. This innovative collaboration promises to deliver Harry Ramsden's legendary quality directly to the ferry customers.
The Proudly Serving Model
The new "Proudly Serving" model allows Harry Ramsden's delicious fish and chips to reach even broader audiences in a practical and efficient way. Passengers aboard six DFDS vessels will soon enjoy freshly prepared dishes that highlight sustainable sourcing practices. The partnership ensures the use of Harry Ramsden's secret-recipe batter coupled with premium potatoes sourced from trusted British farms, guaranteeing diners a taste of a cherished tradition.
The Fleet Experience
This partnership introduces Harry Ramsden's to a fleet comprising three UK-flagged and three French-flagged vessels, such as the Delft Seaways, Dover Seaways, and Dunkerque Seaways. Travelers are in for a treat as they experience a taste of authentic British cuisine while cruising across the channel.
Commitment to Quality and Sustainability
Harry Ramsden's commitment to quality standards remains uncompromised in this venture. The extensive training program provided to the staff ensures that every dish meets the high standards associated with the brand. It's also worth noting that the environmentally-conscious aspect is a priority; all fish served is MSC-certified, coming from well-managed fisheries and presented in fully recyclable packaging.
Insights from Leadership
James Low, CEO of Deep Blue Restaurants, expressed the excitement surrounding this partnership, stating, "This partnership with DFDS reflects our shared commitment to exceptional customer experiences. By bringing our world-famous fish and chips to the high seas, we continue our mission to share Britain’s most cherished tradition with travelers worldwide."
On the other side, Steven Newbery, Director of Global Onboard Services, highlighted the strength of this collaboration. He said, "DFDS is very excited to partner with Harry Ramsden's to enhance the quality of our bestselling onboard dish. Together, we can deliver the consistent quality our passengers expect and love."
An Anticipated Menu Expansion
The collaboration with DFDS Ferries not only provides a timeless menu item but also opens up possibilities for future culinary offerings. As spring progresses, there are plans for the menu to expand, potentially incorporating more of Harry Ramsden's well-loved items by Summer 2025. This means travelers can look forward to an evolving dining experience on the high seas.
What Passengers Can Expect
As the launch draws near, passengers can anticipate indulging in the classic flavors of Harry Ramsden's as they embark on their journeys with DFDS Ferries. This partnership aims to transform ferry dining into a memorable experience filled with familiar tastes and sustainable practices.
Frequently Asked Questions
What is the new partnership about?
Harry Ramsden's has partnered with DFDS Ferries to serve their iconic fish and chips on ferry routes, enhancing the dining experience at sea.
Where will the service be available?
The fish and chips will be available on DFDS routes between Dover and both Calais and Dunkirk.
When will the new service launch?
The service is expected to launch in Spring 2025.
What makes Harry Ramsden's fish and chips special?
Harry Ramsden's is known for its world-famous fish and chips made with sustainably sourced ingredients and a secret-recipe batter.
How does this partnership align with sustainability efforts?
All fish served is MSC-certified, and the packaging is fully recyclable, supporting a commitment to environmental responsibility.
