Sanctuary Wealth Welcomes Marissa Fox-Foley as Chief Marketing Officer
Marketing leader has more than 25 years of experience scaling brands and enterprises across highly regulated industries.
This appointment highlights Sanctuary's commitment to investing in top talent and expanding marketing support.
Sanctuary Wealth, a leading platform that provides elite financial advisors the freedom, flexibility, and choice to succeed in a dynamic industry, has appointed Marissa Fox-Foley to the position of Chief Marketing Officer.
In her new role, Fox-Foley will spearhead Sanctuary's enterprise marketing strategy, collaborating closely with Chief Executive Officer Adam Malamed and the executive team to drive the firm's growth priorities, fortify its brand, and deliver enhanced value to Sanctuary's Partner Firms.
This strategic appointment underlines Sanctuary's dedication to enhancing its talent and building the necessary infrastructure to support its growing national presence. With over 25 years of experience, Fox-Foley has a proven track record in fostering enterprise growth, creating distinct brands, and leading exceptional marketing and communications teams across heavily regulated sectors, including wealth management and healthcare.
"Our Partner Firms are among the most sophisticated financial advisors in the market. It is crucial that we provide them with marketing support that matches their expertise," Malamed stated. "Marissa comes equipped with a strategic vision, operational excellence, and practical experience in developing marketing organizations at the enterprise level. She knows how to harness brand identity, technology, and analytics to drive growth, helping our Partner Firms articulate their narratives more compellingly and foster new relationships while deepening trust with existing clients."
As CMO, Fox-Foley's responsibilities will include enhancing Sanctuary's corporate marketing capacity and implementing scalable, advisor-centric strategies that empower Partner Firms to differentiate and grow their practices.
She intends to provide high-impact outreach consistently by strengthening Sanctuary's digital presence, enhancing personalization through data analytics, and modernizing the web, mobile, and investor-facing experiences. This transformation is set to foster deeper, more meaningful client relationships.
Previously, Fox-Foley held the role of Chief Marketing and Communications Officer at Choreo, where she played a crucial role in launching the firm as an independent registered investment advisor. Under her leadership, assets under advisement surged from $11.8 billion to $27.2 billion, and the firm's footprint expanded to 42 locations, supported by a cohesive brand identity and a well-orchestrated market strategy along with a robust marketing framework.
"I am thrilled to become part of Sanctuary at such a pivotal time in its journey," Fox-Foley remarked. "Sanctuary has developed a unique platform anchored by outstanding advisors, high operational standards, and a culture of consistent excellence. I am eager to collaborate with our leadership team and Partner Firms to enhance their market presence, improve digital interactions, deepen client engagement, and convert momentum into sustained enterprise-level growth."
About Sanctuary Wealth
Sanctuary is a prominent hybrid Registered Investment Advisor (RIA) offering comprehensive wealth management solutions, platform partnerships, and strategic capital investments to distinguished independent wealth management firms. The organization is committed to enabling partner firms with unparalleled freedom, flexibility, control, and choice through a unique ecosystem that includes a complete technology and operations infrastructure, support from a community of like-minded advisors, invaluable resources from affiliated businesses, and a robust solutions platform. Sanctuary Wealth broadened its affiliation options in 2024 by acquiring tru independence (tru), providing partner firms with multiple models tailored to their specific needs.
The Sanctuary Wealth network currently comprises over 125 partner firms located in 32 states across the country, managing more than $55 billion in assets both on the platform and in transition. The Sanctuary Wealth structure includes multiple fully-owned subsidiaries such as Sanctuary Advisors LLC, SEC-registered investment advisors, Sanctuary Securities, Inc., a FINRA member broker-dealer, alongside other entities like Sanctuary Alternative Holdings and Sanctuary Asset Management.
Media Contact for Sanctuary Wealth:
Donald Cutler
Haven Tower Group
+1 424-317-4864
SOURCE Sanctuary Wealth
Frequently Asked Questions
Who is Marissa Fox-Foley?
Marissa Fox-Foley is the newly appointed Chief Marketing Officer at Sanctuary Wealth, bringing over 25 years of marketing experience.
Why was Marissa Fox-Foley appointed as CMO?
Her appointment reflects Sanctuary's commitment to enhancing marketing capabilities for its Partner Firms and driving organizational growth.
What will Fox-Foley's role involve?
She will lead Sanctuary's marketing strategy, improve digital outreach, and enhance client engagement while supporting Partner Firms.
What prior experience does Fox-Foley have?
Before Sanctuary, she served as CMO at Choreo, significantly increasing assets and expanding their national presence.
What is Sanctuary Wealth?
Sanctuary Wealth is a leading hybrid RIA that provides wealth management solutions, platform partnerships, and strategic investments to independent wealth management firms.
