RWS Global Expands International Presence
RWS Global, a leader in creating live entertainment experiences, has announced an exciting expansion strategy, which includes new offices in Shanghai and Orlando. With this strategic growth, RWS Global aims to enhance their location-based entertainment services across Asia and beyond.
New Leadership to Propel Growth
At the forefront of this expansion is Veronica Hart, who has been appointed as the Chief Growth Officer. Hart, with over two decades of experience in global licensing and brand positioning, will be pivotal in guiding RWS's marketing and client strategy. Known for her previous roles at major entertainment organizations, she brings valuable insights that will elevate the company's outreach and efficacy in various markets.
Vision for the Future
Ryan Stana, the Founder, Chairman, and CEO of RWS Global, expressed enthusiasm for the company's prospective trajectory. Stana emphasized the commitment RWS Global has to the Asian market, highlighting past successes with major projects and the significance of having a dedicated office in Shanghai to foster new partnerships and opportunities.
A Partnership with Max-Matching Entertainments
As part of their strategic expansion, RWS Global has entered a partnership with Max-Matching Entertainments, a notable player in the entertainment industry within Asia. This partnership focuses on leveraging both companies’ strengths to innovate entertainment offerings in China. Max-Matching’s local market expertise combined with RWS Global's innovative approach is expected to usher in a new era of engaging entertainment products.
Transforming the Entertainment Landscape
Veronica Hart is eager to enhance the experiences delivered to clients and audiences and believes that the partnership with Max-Matching will unlock further potential. Highlighting that they have collaborated with remarkable brands globally, Hart is committed to creating unforgettable experiences in entertainment.
Global Impact and Infrastructure
With the new offices set in locations like Shanghai and Orlando, RWS Global is also maintaining support teams in current offices based strategically in cities like New York City and London. This global approach allows for a robust infrastructure that can deliver high-quality live moments seamlessly.
Innovative Entertainment Delivery
The collaboration with Max-Matching Entertainments facilitates the introduction of unique themed experiences, including various projects focused on family entertainment. This includes the premiere of significant attractions such as the first Crayola experience outside the country. The aim is to enrich the entertainment sector within China with diverse and immersive content.
About RWS Global
Founded as the world's largest producer of live moments, RWS Global has continuously pushed the envelope in captivating audiences worldwide. As the company expands its reach, it looks forward to engaging new clients while enhancing services that span from theatrical productions to immersive media experiences.
About Max-Matching Entertainments
As a leader in the location-based entertainment market, Max-Matching Entertainments is dedicated to delivering unparalleled entertainment initiatives across Asia. The company has ambitious plans to expand its footprint further, aiming to continuously innovate by collaborating with renowned IP holders.
Frequently Asked Questions
What is the primary goal of RWS Global's expansion?
The primary goal is to enhance location-based entertainment experiences and strengthen global outreach through new offices and strategic partnerships.
Who is the new Chief Growth Officer of RWS Global?
Veronica Hart has been appointed as the Chief Growth Officer, bringing extensive experience from her previous roles in leading entertainment organizations.
What is the significance of RWS's partnership with Max-Matching Entertainments?
This partnership aims to combine the strengths of both companies to innovate and enhance entertainment offerings in China and other markets.
Which cities are the new RWS Global offices located in?
RWS Global has opened new offices in Shanghai and Orlando, with existing support teams in key global cities.
What types of experiences does RWS Global offer?
RWS Global creates various live entertainment experiences, including theatrical productions, immersive media, and family-oriented entertainment attractions.