Chartwells Higher Education Unveils Innovative Dining Brand
With over 30 unique in-house brands, Crafted by Chartwells empowers student voices to shape their dining preferences across campuses. This innovative retail dining portfolio represents a significant shift in how colleges and universities approach campus dining.
At its core, Crafted by Chartwells is designed to foster collaboration among culinary teams, marketers, operators, and, most importantly, students. By actively gathering feedback from more than 100,000 students through the Campus Dining Index, Chartwells ensures that its offerings reflect the vibrant tastes and preferences of the student body.
Joe Labombarda, Senior Vice President of Culinary, emphasizes the need for adaptability in dining: "Campus dining should be the most exciting place to eat, connect, and explore new flavors. We understand that student tastes can change rapidly, compelling us to be creative and innovative. Crafted by Chartwells allows us to capture emerging culinary trends as they develop."
Diverse Menu Options Catering to Student Preferences
The Crafted by Chartwells portfolio features a variety of dining concepts created to resonate with students. Highlights include:
Chaat House
A celebration of Indian cuisine, Chaat House serves vibrant customizable grain bowls, wraps, and classic street snacks like Samosa Chaat. This concept embraces the growing demand for authenticity in global food offerings.
Houston Street Subs
At Houston Street Subs, students can enjoy fully customizable sandwich options tailored to each campus's identity. Originally launched at a notable Texas university, this concept emphasizes freshness by offering bread baked daily and vegetables prepared fresh each morning.
Vedge Craft
For those leaning towards vegetarian options, Vedge Craft serves breakfast and lunch inspired by Middle Eastern flavors, featuring favorites like handcrafted bowls and wraps that are popular among students.
Yum Bun & PhoU
This duo offers a delightful array of Pan-Asian dishes. Yum Bun specializes in authentic Dim Sum, while PhoU serves made-to-order noodles, pho, and ramen. These options highlight one of the most requested categories of food identified in the Campus Dining Index.
These offerings are constantly evolving as new ideas emerge from individual campuses. By allowing local flavors and regional ingredients to be integrated, Crafted by Chartwells fosters a dining atmosphere that is unique and tailored.
Shaping the Future of Dining with Student Feedback
The commitment behind Crafted by Chartwells is driven by a desire to enhance the campus dining experience. Student preferences are at the heart of its development, ensuring that each concept not only meets but exceeds expectations. This initiative is particularly significant for the current generation of college students, who prioritize inclusivity, health, and global diversity in their dining options.
As Chartwells continues to design spaces that serve as food-infused social hubs, the company upholds its goal of promoting genuine campus connections. Their strategic investments in high-tech dining environments aim to uplift student experiences.
About Chartwells Higher Education
Chartwells Higher Education is a leading force in contract food service management, serving over 320 colleges and universities across the United States. Focused on rethinking on-campus dining, Chartwells invests in innovative spaces that foster community and interaction among students. Through excellence in culinary arts, nutrition, and sustainability education, they create exceptional dining experiences that go beyond mere sustenance.
Frequently Asked Questions
What is Crafted by Chartwells?
Crafted by Chartwells is a student-driven dining brand that creates customizable dining experiences based on student feedback and preferences.
How many brands does Crafted by Chartwells have?
Crafted by Chartwells includes over 30 unique brands, each offering diverse culinary concepts that cater to various student tastes.
What types of cuisine are featured in Crafted by Chartwells?
The dining portfolio features a variety of cuisines, including Indian, Middle Eastern, and Pan-Asian dishes, reflecting global flavors that students enjoy.
How does Chartwells engage with students for feedback?
Chartwells uses its Campus Dining Index to collect insights and preferences from over 100,000 students, ensuring the menu reflects their tastes.
What is the vision behind Chartwells Higher Education?
Chartwells aims to transform campus dining into a dynamic environment where students can connect, explore flavors, and enjoy high-quality meals.
